Are you ready to join Connecticut Innovation’s vibrant community of innovators? Connecticut Innovations (“CI”) is Connecticut’s strategic venture capital arm, and we are passionate about serving our portfolio of 220+ companies across various industries, with strengths in life sciences, technology, and climate tech. Come join one of our quickly growing portfolio companies, Ellis Brooklyn. About Ellis Brooklyn Ellis Brooklyn is an award-winning eco and clean fragrance brand available at Sephora, Ulta, Mecca Beauty and more. Affiliate and Social Commerce Manager We're looking for an enthusiastic, sales- and detail-oriented social commerce and marketplace manager to join our fast growing team! What You'll Own: Creator & Affiliate Marketing (Amazon Creator Connections, TikTok Shop) • Recruit, onboard, and manage affiliate creators through Amazon Creator Connections and TikTok Shop Affiliate Center • Support creators with product seeding, brand briefs, and real-time campaign support • Track and optimize performance metrics (clicks, conversions, ROI) to improve program efficiency • Develop and distribute creative briefing materials to align creators with brand voice and strategy • Work closely with internal Marketing Team & TikTok Team to leverage top performing affiliates across the beauty space as well as brand partners Paid Media (Brand, Retail & TikTok): • Help manage performance across TikTok, Meta, Google, YouTube, Pinterest and emerging paid platforms • Launch and monitor campaigns that drive both direct sales and traffic across platforms • Develop testing frameworks to iterate quickly on creative, copy, and audiences • Staying abreast of the newest ad features and functionalities across platforms and continuously recommending new tests • Write clear, concise creative briefs for paid ads, marketplace content, and affiliate programs based on high performing assets • Collaborate with designers, content producers, and UGC creators to develop platform-native assets • Analyze ad creative performance (CTR, CVR, ROAS) and translate findings into actionable creative iterations • Help guide the development of UGC, live shopping content, and branded ad formats for marketplaces and social • Manage & launch clear & concise creative A/B tests across platforms and aggregate learnings to continuously improve performance. Social Commerce + Marketplace Execution: • Manage growth strategy across Amazon and TikTok Shop, including listings, reviews, SEO, promotions, and advertising • Help optimize Amazon PPC and TikTok Shop ad campaigns to drive ROAS and customer acquisition • Track seller metrics, and competitive performance to guide decision-making • Develop channel-specific creative needs and partner with design to ensure optimal presentation • Participate in marketplace campaigns • Utilize the newest marketplace tools & features Performance Tracking & Growth Optimization: • Build and maintain dashboards and reports across performance channels on a daily, weekly, and monthly basis • Provide insights on budget allocation, growth strategy, and channel performance Qualifications • 3–5+ years of experience in performance or growth marketing for a DTC or omnichannel brand • Proven success managing creator-driven affiliate marketing and marketplace growth (Amazon, TikTok Shop) • Hands-on experience with Meta Ads, TikTok Ads and other ad platforms • Strong creative instincts—can brief and optimize high-performing ad content in partnership with creative teams • Data-driven and highly organized with experience in tools like GA4, Triple Whale, Shopify, and Excel • Comfortable working cross-functionally and communicating with both creatives and analysts Salary • Salary range $80,000-90,000 (Note, the actual salary is highly dependent on the candidate's qualifications.) • 3 weeks vacation • Health benefits • 401k Option • Company discounts and other perks Ellis Brooklyn is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.