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Craghoppers

Assistant Marketing Manager

This role is for an Assistant Marketing Manager focused on e-commerce tasks, including managing brand shoots, overseeing e-comm photography, and coordinating events. Requires strong outdoor industry knowledge, social media expertise, and a marketing degree. Permanent position, on-site location.
🌎 Country
United Kingdom
🏝️ Location
On-site
📄 Contract
Full-time
🪜 Seniority
Associate
💰 Range
Unknown
💱 Currency
£ GBP
💸 Pay
Unknown
🗓️ Discovered
August 20, 2025
📍 Location detailed
Urmston, England, United Kingdom
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🧠 Skills
#Google Analytics
Role description
At Craghoppers, we’ve been inspiring people to discover the outdoors for over 50 years - and we’re proud to do it responsibly. From pioneering technologies to our commitment to sustainability, we’re dedicated to creating innovative gear that helps protect both people and the planet. We’re now looking for an Assistant Marketing Manager to help take our brand to the next level. In this role, you’ll play a key part in driving brand awareness and delivering engaging campaigns across multiple channels, ensuring every initiative reflects our values and supports business growth. You’ll work closely with teams across the business, manage and motivate your own team, and bring fresh, creative ideas that keep Craghoppers at the forefront of adventure travel, outdoor lifestyle, and sustainable innovation. The impact you will have in this role is: Marketing Support Materials Brand shoot • Arrange and attend (as needed) brand photoshoots in a production capacity, assisting in the organisation of the shoot, from model bookings to logistics • Cover all administration elements of the shoot, contracts, invoices, call sheet etc. Ecommerce • Acting as the lead contact with the studio, overseeing e-comm photography, from organising to delivery. With correct storage of all imagery, ensuring it is delivered to the necessary parties on time General • Ensure consistency of creative approach and brand message across all communications • Continually evaluate the quality and effectiveness of assets, research and recommend improvements when necessary, tracking photography spend against budget Dealer support • Maximise opportunities with wholesale accounts, ensuring consistency of creative approach and brand message across all communications. • Share seasonal assets and ensure brand pages and asset usage is up to date and in line with brand guidelines. Event management • Coordinate key marketing events such as Product launch & Kendal Mountain Festival • Lead contact for events but utilising the team to deliver the event, ensuring all are delivered in line with budget DofE Partnership lead • The main contact for DofE Partnership, building and maintaining relationships with DofE team and overseeing the activity with the partner and ensure it remains within their brand guidelines • Agree and maximise marketing activity with DofE, delivering on time and in line with budget Team management • Manage and support the team, monitoring workload and deadlines whilst supporting the development of subordinates Product Knowledge • Continue to develop knowledge of product range, product technologies, market knowledge and Craghoppers competitors. As our future Assistant Marketing Manager, you will have: • Strong market knowledge of the outdoor industry. • Social media expertise and understanding of content within a wider marketing mix. • Proven experience growing a brand through social media marketing strategy and providing insight into brand awareness activities. • Experience of working with agencies and influencers. • Great communication, natural strength in building relationships, very organised and excellent time management skills. • Excellent coordination skills, working with different departments and stakeholders across the business. • High standard of presentation and attention to detail. • Confident user of Microsoft office applications, Google Analytics and social media listening tools. • Degree or equivalent qualifications in marketing or related field. We can offer you: • Profit Share Bonus: Enjoy a discretionary bonus based on the company's success. • Future-Proof Pension: Secure your retirement with our comprehensive pension plan. • Annual Leave: 25 days starting annual leave entitlement • Loyalty Rewards: Earn an extra day off for every 3 years of service, up to 2 additional days. • Buy More Leave: Buy up to an additional 3 days of annual leave every year • Continual Development: Comprehensive training and development, including bitesize learning, apprenticeship courses, and ongoing opportunities to grow your career • Exclusive Discounts: Get special discounts across all our brands. • Perks at Your Fingertips: Access a variety of benefits through our company website. • Family Support: Benefit from enhanced Maternity, Paternity & Adoption leave after 2 years of service. • Celebrate You: Take advantage of birthday hours to celebrate your special day. • Wellness Walks: Join company walks to stay active and connect with colleagues. • Inspiring Workspace: Work in a state-of-the-art Head Office environment. • Volunteer Day: Enjoy a paid day off to give back to your community. • Hassle-Free Parking: Free, secure on-site parking for all employees. • Delicious Dining: Enjoy meals at our subsidized canteen, featuring Starbucks coffee. • Cycle to Work: Save on travel with our cycle-to-work scheme. • Fitness Perks: Access discounted gym memberships at various locations. • Convenient Facilities: Freshen up with our on-site shower facilities, complete with hairdryers and straighteners. Our Regatta Group Family: The Regatta Group supplies quality outdoor clothing and accessories through our 3 great brands - Regatta, Craghoppers and Dare2b - whether exploring the Amazon rainforest, walking your dog in the local park or cycling the Tour de France, we have what you need. It’s a friendly, supportive family business - a place where bakers, dog walkers, book worms, students, parents, travellers, movie buffs, foodies, festival goers, musicians and more come together to create experiences our customers really appreciate. The thing we all have in common, is that we share the same core values of Great Relationships and Entrepreneurial Spirit. Our investment in the environment: Sustainability is at the heart of everything we do, and you will have the opportunity to support our Group wide sustainability committee and put ideas into action and really make a difference to the world we live in! Diversity, Equity, and Inclusion: At the Regatta Group, we are committed to creating a diverse, inclusive, and welcoming workplace. We are an equal opportunities employer and encourage applications from all backgrounds. Should you require any reasonable adjustments during the recruitment process, we are happy to support you. Take the leap-join us in making a difference, both for our team and the world around us!