The Paid Social Associate Manager is responsible for the holistic channel strategy, owning and optimizing paid social campaigns across Meta, TikTok, and Pinterest, while playing a key role in bridging strategy and execution. This position combines channel leadership with platform expertise to deliver high-performing, insight-driven campaigns. The Associate Manager is responsible for building strategic plans, overseeing testing initiatives, and translating customer insights into actionable targeting and creative strategies. In addition to campaign oversight, this role supports collaboration with external vendors and agencies, ensuring alignment with internal objectives and executional excellence. This individual is expected to think critically, solve problems proactively, and bring innovative thinking to campaign design and measurement. Role Objective • Expand our customer understanding and reach • Create meaningful customer connections • Optimize a customer-led, full-funnel marketing mix • Develop an operational excellence-based culture Role Responsibilities • Lead paid social channel planning and execution across Meta, TikTok, and Pinterest, from strategy through optimization • Partner with strategy, creative, and analytics teams to translate goals into actionable paid social media plans • Develop platform-specific insights to drive audience growth, creative innovation, and full-funnel performance • Manage and evolve testing frameworks that inform targeting, bidding, and creative strategies • Partner with external vendors and media agencies to align on campaign delivery, innovation opportunities, and performance accountability • Own mid-flight performance reviews and post-campaign analyses, delivering insights that shape future planning • Champion best practices in campaign setup, measurement, and reporting to drive operational excellence Role Qualifications • Bachelor’s degree in marketing, business, analytics, or related field • 7+ years of paid social experience, including ownership of strategy and execution • Expertise in Meta, TikTok, and Pinterest ad platforms with a deep understanding of audience, bidding, and creative best practices. • Experience working with or managing agency and vendor relationships • Strong analytical, project management, and cross-functional collaboration skills We’ve got you covered… Benefits Our employees are our most important asset and that’s reflected in our benefits. Nordstrom is proud to offer a variety of benefits to support employees and their families, including: • Medical/Vision, Dental, Retirement and Paid Time Away • Life Insurance and Disability • Merchandise Discount and EAP Resources A few more important points... The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities and qualifications for this job. Nordstrom conducts background checks and considers qualified applicants with criminal histories in a manner consistent with all legal requirements. Applicants with disabilities who require assistance or accommodation should contact the nearest Nordstrom location, which can be identified at www.nordstrom.com. Please be mindful that there may be legal notices and requirements related to this job posting that are specific to your state. Review the Career Site FAQ’s for relevant information and guidelines. © 2022 Nordstrom, Inc Current Nordstrom employees: To apply, log into Workday, click the Careers button and then click Find Jobs. Pay Range Details The pay range(s) below has been provided in compliance with state specific laws. Pay ranges may be different for other locations. Pay offers are dependent on the location, as well as job-related knowledge, skills, and experience. $92,000.00 - $155,000.00 Annual This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Learn more in the Nordstrom Benefits Overview by copying and pasting the following URL into your browser: https://careers.nordstrom.com/pdfs/Ben_Overview_17-19.pdf