Associate Director of Paid Media Phoenix, AZ (In-Office) | Full-Time (highly qualified remote candidates with direct relevant industry experience may be considered) About OMG At Offensive Marketing Group (OMG), we believe in bold strategies, uncompromising creativity, and results-driven campaigns that refuse to be ignored. Based in Phoenix, we’re a high-performance creative agency that partners with top-tier brands to disrupt industries, command attention, and drive measurable growth across paid media, analytics, creative, and digital channels. We’re seeking an Associate Director of Paid Media to lead strategy and execution across major accounts, manage budgets, guide our paid media team, and ensure client success. This role combines hands-on expertise with leadership, supporting OMG’s growth and scaling our paid media practice. If you’re a natural leader who thrives in a fast-paced, no-BS marketing environment — this is your arena. Responsibilities: Paid Media & Strategy Execution • Develop and oversee multi-channel paid media strategies (SEM, paid social, display, programmatic, e-commerce/shopper, and emerging platforms). • Ensure campaigns are tied to measurable KPIs including ROAS, CAC, and CPA. • Lead media buying activities, including negotiations, rate management, and inventory placement. • Manage campaign budgets, pacing, and forecasting to ensure efficiency and profitability. • Continuously monitor and optimize campaigns to maximize effectiveness and ROI. • Collaborate with creative teams to align messaging, testing, and performance. • Manage Google Tag Manager to ensure accurate data tracking across accounts. Client & Account Management • Serve as a direct point of contact for client accounts, building trusted relationships and ensuring alignment on goals and strategy. • Present insights, performance reports, and strategic recommendations in client meetings and quarterly business reviews. • Lead case study creation, reporting frameworks, and brand planning deliverables. • Partner with clients to manage expectations, solve challenges, and uncover growth opportunities. • Support OMG leadership in upselling and preparing pitch decks and proposals. Team Leadership & Internal Management • Oversee and manage internal paid media teams, ensuring resource allocation aligns with client needs and agency goals. • Mentor and guide paid media specialists and strategists to achieve KPIs and deliver client success. • Lead team planning, onboarding, and professional development initiatives. • Foster collaboration across creative, analytics, and strategy teams to deliver integrated campaigns. • Conduct training sessions on paid media trends, testing frameworks, and best practices. Reporting, Analytics & Innovation • Own the reporting process for client campaigns, ensuring clear, accurate, and actionable insights are delivered on time. • Translate data into strategic recommendations to optimize media spend and improve ROI. • Stay ahead of paid media trends, platform updates, and consumer behavior shifts. • Drive process improvements, automation, and reporting efficiencies. • Represent OMG at conferences, in thought leadership, and in new business pitches when needed. Qualifications • 5–8 years of paid media experience, ideally within an agency setting. • Proven expertise in developing, executing, and reporting on multi-channel media strategies. • Strong experience managing campaign budgets, pacing, and profitability. • Skilled in client-facing presentations, direct account management, and strategic consultation. • Demonstrated ability to manage and mentor internal teams. • Advanced analytical skills with expertise in campaign reporting and optimization. • Bonus: Hands-on experience with GA4, marketing automation, CRO, or programmatic platforms. Why Join OMG? • Work with a bold, collaborative team that thrives at the intersection of creativity and performance. • Lead paid media innovation for high-growth clients across industries. • Clear career path with opportunities to grow into a Director-level leadership role. Job Type: Full-time In Office Schedule: Monday- Friday, 9-5 Pay: Starting at $85,000 per year DOE Benefits: • 401(k) • 401(k) matching • Dental Insurance • Health insurance • Paid time off • Vision insurance