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Media Lab Books

Content and Business Develpment Manager

This role is for a Content and Business Development Manager with 5+ years in business development or digital media, focusing on content strategy, revenue generation, and team leadership. The position is permanent, with a competitive pay rate, and requires expertise in the Harry Potter franchise.
🌎 Country
United States
🏝️ Location
Unknown
📄 Contract
Full-time
🪜 Seniority
Mid-Senior level
💰 Range
Unknown
💱 Currency
$ USD
💸 Pay
Unknown
🗓️ Discovered
September 6, 2025
📍 Location detailed
United States
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🧠 Skills
#Affiliate Marketing #Content Strategy #Email Marketing
Role description
MuggleNet is seeking a visionary and results-driven Content and Business Development Manager to lead strategic initiatives that will redefine our online presence and significantly grow our audience and revenue. The successful candidate will drive MuggleNet's evolution from a contributor-run fan site to a modern, digital media platform while preserving our 25-year legacy as the premier Harry Potter community destination. The role will blend creative content strategy, digital marketing expertise, and business acumen to drive innovation and expansion across all MuggleNet platforms, ensuring we achieve our goals across site development, audience growth, revenue generation, and organizational transformation. Key Responsibilities • Lead and manage MuggleNet 2.0 site development from redesign to content migration strategy and archival decisions • Develop and execute a comprehensive content strategy across the site and social that diversifies offerings, increases audience engagement, and positions MuggleNet as the definitive source for Harry Potter and Wizarding World news and features • Identify new content formats and opportunities, leveraging emerging trends and fan interests • Formulate and implement a dynamic new social media strategy to significantly expand MuggleNet's reach and engagement across key platforms (e.g., Facebook, Instagram, X, TikTok, Pinterest, YouTube,) • Manage and grow the newsletter subscriber base • Research, ideate, and execute new revenue-generating strategies, including but not limited to, affiliate programs, merchandise partnerships, and sponsored content opportunities • Develop and implement strategies for new staffing, including recruitment, training, and management of a passionate team • Explore and develop new business partnerships that align with MuggleNet's mission and audience Required Qualifications • Business Development Experience: 5+ years in business development, digital media, or entertainment industry • Project Management: Proven track record managing complex, multi-phase initiatives with measurable outcomes • Revenue Generation: Experience developing sponsorship programs, affiliate marketing, and merchandise strategies • Team Leadership: Experience hiring, managing, and developing both staff and contractors • Digital Media: Understanding of website development, email marketing, social media, and YouTube growth • Fan Community Knowledge: Deep understanding of the Harry Potter franchise and fandom culture • Analytical Skills: Ability to set, track, and achieve OKRs and KPIs • Communication: Excellent presentation and relationship-building skills for stakeholder management Preferred Qualifications • MBA or equivalent business education • Previous experience with entertainment licensing and brand partnerships • Background in digital transformation or organizational change management • Experience with survey design and community research methodologies • Knowledge of WordPress, email marketing platforms, and social media management tools • Existing relationships within Harry Potter/Warner Bros. ecosystem • Experience with merchandise development and e-commerce • Background in volunteer organization management About MuggleNet MuggleNet is the internet's oldest and largest Harry Potter and Wizarding World fansite, established in 1999. As a leading independent platform, MuggleNet prides itself on providing reliable, fun, and informative content to a global community of fans, fostering a welcoming, safe, and engaging environment. Our diverse team of passionate volunteers and staff are dedicated to honoring the magic of the Wizarding World through comprehensive news, editorials, podcasts, and community initiatives.