CRM Manager Are you obsessed with segmentation, automation, and customer journeys? Do you know how to turn data into long-term customer loyalty? Ready to build a high-performing CRM engine for a next-gen beauty brand? MacGregor Black is partnering with a Beauty Disruptor to recruit a CRM Manager. This is a permanent position based in Dubai. As CRM Manager, you’ll be responsible for developing and implementing the global CRM and retention strategy. From segmentation and lifecycle campaigns to loyalty initiatives, you’ll be at the centre of how the brand builds long-term relationships. Key Responsibilities: • Develop and manage lifecycle marketing campaigns across email, SMS, and other owned channels. • Build segmentation strategies to target users with relevant, timely content. • Work closely with data and e-commerce teams to map out customer journeys. • Own the CRM calendar, aligning with product launches and promotions. • Test and optimize messaging, frequency, and targeting. • Lead loyalty and retention programs to increase LTV. • Manage CRM platforms such as Klaviyo, Salesforce, or HubSpot. What We’re Looking For? • Degree in Marketing, Data, or a related field. • Proven CRM experience in a DTC environment (beauty or lifestyle preferred). • Hands-on experience with email marketing platforms and automation tools. • Data-driven mindset and strong attention to detail. • Experience with loyalty schemes, welcome series, and re-engagement campaigns. • Great communicator and collaborator. Role Highlights: • Key role in scaling the brand’s retention efforts. • Join a team passionate about innovation and customer-centricity. • Flexible and supportive working culture. • Competitive package and opportunity for fast-track growth. Please contact Dan Hookway for more information today.