We're working with a fast-growing women's healthcare startup that are looking for a CRM and Retention Manager to join them. They're the go-to brand in their niche, with an incredible Growth team - all united by a mission to genuinely improve women’s lives. As a startup they're going from strength to strength, with last year seeing phenomenal growth, and they're backed by world-class investors too. What will you be doing? • Managing seasonal email and SMS campaigns • Owning and improving automated flows like onboarding, win-back, and loyalty • Working with an email agency to deliver high-quality, on-time campaigns • Keeping a clear A/B testing plan with simple goals and learnings • Tracking performance, spotting wins, and making smart tweaks • Getting hands-on in Klaviyo to build, test, and launch • Using customer insights for smarter targeting and messaging • oining a collaborative growth team and growing into broader retention areas such as loyalty, feedback loops, and new post-purchase moments Who are they looking for? • You have a solid background in D2C, and you're commercially savvy • You have hands-on experience with Klaviyo or a similar CRM tool • You have experience with A/B testing and performance analysis • You have analytical curiosity and you're proactive in digging deeper into the data • You have strong experience when it comes to retention • You naturally stay up-to-date on industry trends and new strategies • You're keen to join somewhere you can really get stuck in and have a big impact And, you're passionate about working somewhere that is truly impacting women in a positive way. 💸 Salary: Up to £55,000 🏡 WFH policy: 2-3 days/week in London office If this sounds the role for you, send over your CV - we'll be in touch if it looks like you could be a strong fit!