Here at Peacocks, we are seeking an experienced Customer Loyalty Marketing Manager to join our Marketing Dept. to drive the day-to-day operations of the new Peacocks Loyalty Programme. This role will drive the day-to-day operations of the new Peacocks Loyalty Programme and would suit someone who has a good understanding of loyalty schemes, customer behaviour, and a proven track record of managing a large scale project. Key Responsibilities & Objectives for the role: Drive Profitable Sales Growth through our Loyalty Scheme • Drive customer acquisition through Peacocks’ channels (website, social, in-store etc.) • Create & maintain a Loyalty Scheme activity plan that drives additional revenue • Analyse performance, customer data, and market trends to drive decisions and optimize revenue generating activity • Review ROI on all activity and provide regular stakeholder performance reports Great Experience for Our Customers • Use insight and feedback to continuously enhance the customer journey by identifying opportunities to improve engagement, retention and satisfaction through the loyalty programme • Manage rewards to ensure they align with customer expectations and values. Communication • Create and maintain a clear communication plan. • Respond to feedback, work cross functionally to highlight, agree & embed process improvements. • Continually challenge ways of working by gathering feedback from competitors, customer groups and retail team Technical/Compliance Support • Deal with administrative tasks such as payments, data security and data governance • Ensure all campaigns are legally compliant and on brand. Ensure the confidentiality, integrity and availability of information being held, accessed or processed • Monitor the health of the customer database to ensure the data being used across the business is accurate Key experiences: • Strong understanding of consumer behaviour and loyalty programme best practices • Good stakeholder management and communication skills • Enjoy working within a fast-paced, ever changing environment • Previous retail or online / Ecommerce experience desirable Specialist skills and experience: • Experience with customer relationship management (CRM) systems & loyalty platforms • Excellent writing, editing and proofreading skills • Good interpersonal and relationship-building skills to work with all other departments • Confidence to influence and collaborate with senior leaders • Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies • Excellent project management skills with a track record of managing multiple initiatives simultaneously