Job Title: Designer - BALR. Location: Dubai Reports to: Brand Director Company Overview SUMWON STUDIOS is a fashion brand group, with an innovative and creative approach to developing & designing direct-to-consumer fashion brands for a diverse global customer base. The current brands we run are MISSGUIDED, SUMWON, AiiRZ and KiZN. Our team of talented designers, trend forecasters, and industry experts collaborate seamlessly to bring our vision to life. We leverage our expertise in market research, consumer insights, and design excellence to create brands that resonate with consumers. We are proud to have forged a strategic and exclusive relationship with one of the largest fashion retailers in the world. This partnership enables us to expand our reach and distribute our brands to a global audience of over 150 million customers. Where others perceive limits, we perceive opportunities. We're building our team - ready to challenge everything and embrace bold, new-age thinking. We honour and celebrate individuality, building an international space where everyone can feel inspired and thrive. About the Role As a Designer at SUMWON STUDIOS, you’ll lead and mentor our design team to elevate seasonal and viral capsule collections. You're a trend-savvy leader who not only designs but strategizes, balancing creative vision with data-backed decisions, driving seamless execution, and maximizing commercial impact. What you'll do Team Leadership & Coaching • Lead a multidisciplinary design team, fostering creativity while upholding brand excellence, timely delivery, and seamless collaboration across the creative ecosystem. Concept & Trend Strategy • Define seasonal and micro‑trend concepts. Conduct in-depth trend research, tracking silhouettes, palettes, fabric innovation, and viral moments, to inspire collections that resonate instantly. Design Execution & Quality • Oversee CADs, detailed tech packs, and sample approvals. Standardize processes that ensure quality, brand consistency, and speed from sketch to production. Cross‑Function Integration • Partner with Buying, Merchandising, Production, and Trading teams, especially through our Shein alliance, to align on assortment strategy, rebalance best‑sellers, and respond dynamically to real‑time sales patterns. Commercial & Data-Driven Decisions • Analyze performance data and customer feedback to refine recurring hits. Lead trading initiatives like recolors or restocks for top-performing SKUs to maximize margins and sell-through. Market & Competitor Insights • Maintain a finger on the global fashion pulse, competitor drops, emerging brands, street culture, to ensure Sumwon stays ahead of market shifts. Calendar & Process Oversight • Own the design development calendar and critical path. Ensure clear scheduling, sample delivery, and on-time product drops, even under fast‑paced conditions. What you’ll bring • Bachelor’s degree in Fashion Design or related field. • 5+ years’ experience in fast-fashion design, preferably with e-commerce or high-volume brands. • Proven team management experience. • Strong technical knowledge: garment construction, fabrics, trims, and costing. • Expertise in Adobe Illustrator, Photoshop, and developing technical packs. • Excellent trend forecasting, styling sense, and creative direction. • Commercial mindset with a track record of translating data into design decisions. • Exceptional organization, communication, and leadership skills. • Passion-driven by social trends, rapid drops, and consumer behavior. What we'll bring • 25 working days of annual leave, going up to 30 working days after 1 year • 30% employee discount on all SUMWON STUDIOS brands (SUMWON, Missguided, AiiRZ) • Learning and development opportunities • Company social events • The coolest colleagues you can find Why Join Us? • SUMWON STUDIOS is redefining fast fashion with a forward-thinking approach. Join a creative, ambitious team, and help us build a brand that resonates.