Digital Content Strategy Manager Memphis, TN - hybrid 3 days onsite Required Skills & Experience - Bachelors degree in relevant field - preferably Marketing or Business - 6-8 years of experience working within the retail industry specifically in the digital content space - Experience tracking KPI's to develop new strategies and support growth initiatives - Comfortable leading and developing a junior team - Strong understanding of digital touchpoints - Google or Adobe Analytics expertise Nice to Have Skills & Experience - Higher education - Local to Memphis - Familiarity with Jira, CMS, or similar tools Job Description A client/employer of Insight Global is searching for a Digital Content Strategy Manager to support their growing E-Commerce department. This person will report onsite in Memphis, Tennessee and work a hybrid schedule. They will be responsible for the planning and execution of digital content strategies to support business initiatives and elevate the customer experience while leading a small team of analysts. Responsibilities may include: - Develop and manage content strategies for digital platforms, ensuring alignment with business goals. - Oversee engaging digital content to drive traffic and conversions. - Use analytics to optimize content performance and conduct A/B testing. - Collaborate with SEO and SEM teams as well as various teams throughout the department