Role Overview We're looking for a Digital Marketing Manager who thrives in a fast-paced environment and loves bringing digital campaigns to life. In this hands-on role, you’ll own the campaign calendar, manage ecommerce promotions, and act as a key liaison between internal teams and external partners (email agency, Amazon agency, TikTok Shop). If you're highly organized, KPI-driven, and excited about working across multiple brands—this role is for you. What You’ll Do Campaign & Promotional Management • Own and manage the digital campaign calendar across multiple brands. • Collaborate with creative, merchandising, paid media, and dev teams to execute email/SMS, on-site, and ad campaigns. • Lead campaign planning and briefing process, including ideation of offers and promotions. • Brief internal and agency partners on upcoming promos and ensure alignment across channels. • Drive campaign performance by staying aligned with KPIs and ensuring all deliverables (emails, SMS, site assets, ads) launch successfully. Agency & Channel Coordination • Serve as the primary point of contact for our Amazon and email agencies—ensuring assets, timelines, and promos are shared and executed correctly. • Oversee campaign and product listing support for TikTok Shop (offers, copy, visuals, bundles). • Track progress and flag blockers; keep everyone on task and on time. Marketing Optimization & Tools • Monitor KPIs and performance metrics across email, site, and marketplace campaigns. • Leverage tools like Klaviyo, Shopify Plus, and internal dashboards to track success and identify areas for improvement. • Support ideation and execution of seasonal offers, bundles, and acquisition/retention strategies. What We’re Looking For Must-Have Experience • 3–4 years in ecommerce or digital marketing (preferably beauty, wellness, or CPG). • Shopify Plus + Klaviyo experience (email + SMS). • Amazon Seller Central and/or TikTok Shop experience (hands-on or via agency support). • Strong organizational and communication skills; comfortable managing multiple deadlines. • Experience managing cross-functional campaigns or promotional calendars. Nice-to-Have • Bachelor’s degree in Business, Marketing, Ecommerce, or a technical field. • Familiarity with ClickUp or similar project management tools. • Experience with marketplaces like Target+, Walmart Marketplace. • Experience reviewing or giving feedback on design assets (Figma, Canva, etc.). • Past experience working with agencies and freelancers across multiple brands. Personal Traits • Proactive, self-starter who thrives in a fast-moving, multi-brand environment. • Highly organized with exceptional attention to detail. • Eager to learn and continuously improve processes. • Strong communicator and collaborator. • Passionate about health, beauty, and ecommerce. Why Join Us • Hybrid role based in Atlanta, GA • Work across 4 dynamic and growing brands • Partner with a passionate team and best-in-class agency partners • Make an immediate impact on digital revenue growth • Growth and mentorship opportunities in a fast-paced digital org Not Sure You Check Every Box? That’s okay. If this role excites you and you bring strong digital experience, we want to hear from you.