Digital Marketing Manager – Travel/Lifestyle – Salary up to £50k+ great benefits (hybrid 3 days in London 2 days WFH) As the Digital Marketing Manager, you’ll be the digital lead behind the growth of our successful, high-profile client. You’ll collaborate across departments to deliver integrated digital marketing campaigns that showcase our client to their full potential. This is a strategic and hands-on role where creativity meets performance. You’ll manage digital agencies, lead content strategy, deliver seasonal campaigns, drive online customer engagement, and take responsibility for the digital marketing budget and ROI. Our client offers a fantastic, forward thinking company culture, as well as generous holiday, life assurance, private medical, pension scheme, season ticket loan and more! Key Responsibilities • Develop and execute digital marketing strategies that drive business growth. • Deliver high-impact online campaigns across a range of sectors, including travel and retail. • Enhance website functionality, user experience, and feature planning to grow digital presence. • Oversee digital partnerships, content strategy, and sponsorship activity across all platforms. • Manage, create, and maintain accurate, engaging, and on-brand content for B2C and B2B audiences across website, newsletters, and social media channels (LinkedIn, Facebook, TikTok, Instagram). • Lead and support seasonal campaign planning and creative activations. • Regularly analyse digital performance using tools like Google Analytics and Sprout Social, providing actionable insights and reporting on campaign effectiveness. • Manage external agencies for SEO, PPC, web development, and influencer marketing. • Budget ownership: strategically allocate digital marketing spend throughout the year. What do I need • Proven experience in digital marketing, ideally within travel, retail, lifestyle, or public spaces. • Line management experience with a collaborative leadership style. • Excellent writing and content creation skills with a keen eye for detail. • Strong understanding of SEO, PPC, and web analytics. • WordPress and Adobe Creative Suite (InDesign, Photoshop) experience. • Experience in managing paid media campaigns and ROI measurement. • Strong project management, stakeholder engagement, and time management skills. • Confidence in presenting to senior management and cross-functional teams. If you are a Digital Marketing Manager, Senior Digital Marketing Executive or a Marketing Manager with strong digital experience, and are looking for a fantastic new challenge, working with a friendly supportive team, please send your CV today. Are you looking for a different role? Spotlight Recruitment would love to support your search, you can join our community of over 135,000 followers by clicking on the Spotlight logo to keep updated on our latest marketing, digital, design and communications roles and blogs. Spotlight Recruitment is an Equal Opportunities Employer. Our focus is to ensure we're inclusive every day, helping our clients to recruit and build organisations that reflect modern society and celebrate diversity in all its forms. We want our candidates to feel that they belong and can be their best, regardless of background, identity or culture and we especially welcome applications from under-represented groups. If you need any adjustments to support your application, such as information in alternative formats or special requirements for accessibility, please contact us and we’ll do everything we can to help. This information will be treated as confidential and used only for the purpose of determining any adjustments you may need for the interview process. To ensure that your application is reviewed quickly by the right Consultant, please apply directly via the LinkedIn advert.