Our client is a fast-growing eCommerce brand specializing in women's fashion, dedicated to delivering high-quality, stylish, and accessible apparel and accessories. The team is passionate about empowering customers through thoughtfully curated fashion and forward-thinking marketing. Currently, they are looking to add a Digital Marketing Specialist to their team. Salary/Hourly Rate $70k Position Overview The Digital Marketing Specialist will support the execution of comprehensive retail and digital marketing strategies. This role includes campaign development, asset management, paid media coordination, and market research. The Digital Marketing Specialist will collaborate closely with senior leadership and cross-functional teams to drive brand growth, customer acquisition, and engagement. This individual will also help lead key brand initiatives such as product launches, marketing campaigns, and partnerships - requiring strong communication and project management skills. The ideal candidate is strategic, detail-oriented, and excited to thrive in a high-growth, creative environment. Responsibilities Of The Digital Marketing Specialist • Assist in developing and executing marketing strategies across digital and retail channels. • Track marketing assets, budgets, timelines, and deliverables. • Coordinate paid media campaigns, including social, affiliate, and influencer efforts. • Conduct trend and market research to inform digital strategy. • Collaborate with internal teams to launch products and manage brand partnerships. • Develop project plans for marketing activations and campaigns. • Serve as a key contact for external partners, ensuring alignment and timely communication. • Maintain brand consistency across all marketing materials. Required Experience/Skills for the Digital Marketing Specialist: • 5+ years of experience in digital marketing, brand marketing, or consumer goods (fashion/retail preferred). • Strong project management and communication skills. • Proficiency in: • Google Analytics, Google Ads Manager, Meta Ads Manager, TikTok Ads Manager, Pinterest Ads Manager. • SEO & content marketing tools. • Microsoft Office Suite. • Social media scheduling tools (e.g., Later, Planoly, or Sprout Social). • Email/SMS marketing platforms (e.g., Klaviyo, Yotpo, Attentive, or Postscript). Preferred Experience/Skills for the Digital Marketing Specialist: • Experience managing cross-functional initiatives. • Detail-oriented and organized, with the ability to manage multiple projects. • Passion for fashion, innovation, and digital storytelling. Education Requirements: • Bachelor's degree in Marketing, Business, or Communications is required. Benefits: • Medical and dental. • 401k. • PTO. • Annual bonus. • Company discounts. • Additional HQ-based perks. By applying to this job, you agree to receive calls, AI-generated calls, text messages, and/or emails from Atrium and its affiliates, and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to opt out on any message you receive. For more details, please review our Terms of Use and Privacy Policy . As a woman-owned firm, we value diversity. We are an equal opportunity and affirmative action employer and will consider all applications without regard to race, sex (including gender, pregnancy, sexual orientation and gender identity), age, color, religion or creed, national origin or ancestry, veteran status, disability (physical or mental), genetic information, citizenship or any other characteristic protected by law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Candidates who apply for roles through the Atrium website will be added to our candidate pool and may be considered for additional roles of a similar title. Please contact us to request an accommodation. EOE/M/F/D/V/SO Position ID: 156905