Primary Skills: CRO (Expert), UX Strategy (Advanced), CMS (Advanced), A/B Testing (Expert), Web Analytics (Advanced), Contract Type: W2 Contract Duration: 5+ Months Location: Newark, CA () Pay Range: $50.00 - $60.00 Per Hour #LP Job Summary Looking for a CRO Specialist, focused on enhancing the digital customer journey on company's site from awareness to conversion. This role involves collaborating with cross-functional teams to optimize web pages and user flows, utilizing data-driven strategies for overall website performance improvement. The ideal candidate will spearhead the development and execution of a dynamic CRO strategy, leveraging in-depth analysis and experimentation to drive growth. Key Responsibilities • Develop and manage end-to-end CRO strategies across all user journey stages: awareness, consideration, intent, conversion. • Collaborate with Marketing, Engineering, IT, and Product teams to optimize web pages and increase user engagement. • Conduct continuous analysis of performance and user behavior, generating data-driven hypotheses for journey optimization. • Lead the creation and management of an experimentation roadmap for short-term and strategic opportunities. • Enhance team productivity by defining and implementing efficient web optimization processes. Must-Have Skills • Proficiency in Analytics and A/B Testing Platforms (e.g., Google Analytics, Optimizely). • Strong understanding of UX principles and funnel optimization tactics. • Exceptional project management and communication skills. Industry Experience Required • Familiarity with fast-paced environments such as SaaS, e-commerce, or DTC is preferred. Knowledge of dynamic personalization and segmentation strategies based on user behavior is a plus. About Akraya Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires! Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!