About The Role The Director leads a team to develop & deploy data and analytics solutions for a leading client across markets, the portfolio of brands. This individual should have a strong understanding of tools in the media measurement, media analytics, experimentation and research and will become familiar with internal modeling and technology products to partner with data strategy and deployment teams for implementing at scale. The Director is responsible for ensuring thought leadership and for guiding the direction and development of the department. The individual would be responsible for managing the delivery commitments for the client for data warehousing, manipulation and audience analytics and AI based solutions for audience insights and targeting. Your Impact Primary responsibilities revolve around leading a team to develop and execute industry-leading data and audience analytics solutions: • Establish an overall approach to data organization and analytical solutions inclusive of data architecture, managing taxonomies, warehousing tech and AI capabilities. • Translate strategic goals into technical projects. • Oversee the design, management, and application of Choreograph and third-party solutions for data assimilation, enrichment and analytics for delivering data sets and insights for strategic planning & activation. • Advanced knowledge of data governance practices including data QA, general media naming taxonomy, data & platform integration, etc. • Robust knowledge of data management solutions in the markets. • Strong math or statistics background, specifically strong grasp of descriptive and probabilistic theories, sampling. • Strong understanding and experience in application of AI methodologies for data manipulation and insighting • Understanding how different media platforms can target their audiences, what are their limitations and nuances • Understanding media effectiveness landscape, its limitations and challenges • Advanced excel or python skills to be able to work with huge data sets • SQL, experience with GCP, Snowflake, infosum and other databases to extract the data and build data pipeline • Experience with Power BI or other data visualization tools especially geo coded data is a big plus • Bayesian statistics, propensity modelling also a big plus • Write POVs on industry topics and provide thought leadership on data privacy laws, third-party measurement tools, and space, the consumer marketplace, vertical expertise, etc. • Lead departmental projects and workflows including research & development, product roadmaps, interpersonal and coaching builds, etc. • Advanced knowledge of full-funnel strategy, with a focus on eCommerce and in-store driving tactics; synergy between brand and demand media • Support new business pitches where need be • Develop and maintain all client relationships inclusive of being the main connection between senior organizational analytics and digital leads as well as C-level management • Team development and management skills. Your Qualifications • Bachelors or advanced degree in Statistics, Economics, Business, Math, or Sciences is preferred • Minimum of eight years’ experience preferred • Experience managing a mid-to-large size team • Strong analytic and problem-solving skills • Experience in design and execution of data storage and analysis solutions • Experience in building advanced AI solutions for audience analytics and insights • Excellent Please read our Privacy Notice for more information on how we process the information you provide.