📉Ecommerce Lead 🛒DTC Sports Goods 📍South Wales (2 days office based) 💸Competitive Salary + Bonus We are working with a PE backed, scaling DTC Sports brand to help them hire for a newly created role on their team, an Ecommerce Lead. The brand is a leader in their space with a loyal global fanbase and a century-long legacy. They have been scaling rapidly, with YoY revenue up by 34% and they have ambitious plans to double this in the next 3 years. This is an exciting and unique opportunity for someone wanting to lead a pivotal transformation in an iconic brand with a people-first, loyal brand. Great team, lots of opportunities for growth and joining a business in growth mode! Please note, this role requires travel to their South Wales office 2 days per week! About the Role: • Own and lead the multi-brand D2C Shopify channel across their UK, US and EU markets- setting roadmap, CRO plans and international priorities. • Manage a high-performing ecommerce executive and multiple specialist agencies. • Own merchandising, promotions, and UX delivery for key campaigns (e.g. Black Friday, product launches) • Be hands-on with CRO, testing and analytics to lift AOV and engagement across all sites. • Collaborate with content, product, and performance marketing to build journeys tailored to traffic sources and territories. About You: • Proven experience working in D2C product-led, Ecommerce brands (Travel, Subscription, Sports ideal) • Shopify experience is essential • Strong understanding of CRO, A/B testing, user journey design, and performance tracking • Previous experience managing large, high-SKU ecommerce sites is a must • Previous agency & team management experience • Strategic thinker who can take ownership of the Ecommerce function and deliver results • International expansion experience would be a bonus • Passionate about the sports industry Apply now or send your CV directly to laura@3search.co.uk 📩