About Head of Digital Marketing (12-Month FTC) Head of Digital Marketing (12-Month FTC) Head of Digital Marketing (12-Month FTC) Salary up to £75000 base Location: London/Hybrid (3 Days In Office) Start Date Ideally September / early October A global brand in the building materials and design space is seeking an experienced Head of Digital Marketing to join on a 12-month fixed-term contract. This is a maternity cover with importance, you will be overseeing the redesign of the company website, supporting a small recently hired team, along with leading the digital marketing function. What You'll Do Lead the digital marketing function globally , overseeing strategy execution across SEO, paid media, social, email, and web. Manage and mentor an in-house team, consisting of a Performance Marketing Manager and a Social Media Specialist. Own and deliver a complete website overhaul , from internal stakeholder buy-in and budgeting, to defining user journeys and collaborating with agencies across UX, content, CRO, and design. Guide SEO strategy in partnership with an agency, ensuring technical health, keyword visibility, and content optimisation with input from R&D and product teams. Support paid media strategy , reviewing performance marketing campaigns and global KPIs across search, social, and display. Oversee social media direction , with a focus on Instagram, LinkedIn, Facebook, ensuring the brand is consistent, creative, and premium. Coordinate email marketing efforts with an agency, evolving the strategy to serve a more global audience and align with CRM and lead gen goals. Support occasional visual content creation , including CGIs and brand assets, ensuring all content reflects a high-end, sustainable positioning. What We’re Looking For 8+ years of experience in digital marketing, including 5+ years in a leadership role. Strong track record of managing global digital strategies and teams. Experience leading website projects from concept through to launch. Strategic thinker with hands-on capability, comfortable pitching ideas and managing stakeholders at all levels. Confident working with agencies across SEO, email, creative, and development. Knowledge of customer journey mapping, CRO, and digital experience best practices. Familiarity with content and portal platforms is beneficial. A background in B2B or product-based industries is desirable, but not essential. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing Industries Manufacturing Referrals increase your chances of interviewing at Cranberry Panda by 2x Get notified about new Head of Digital Marketing jobs in London Area, United Kingdom . London, England, United Kingdom 1 week ago Greater London, England, United Kingdom 3 days ago London, England, United Kingdom 1 day ago London, England, United Kingdom 1 week ago London, England, United Kingdom 3 hours ago Head of Marketing : Growing Coffee Brand Greater London, England, United Kingdom 2 weeks ago Head of Marketing Strategy (6-Month FTC) Head of International Marketing - FTC up to 1 year contract London, England, United Kingdom 1 month ago Head of Performance Marketing & Growth, Fragrance London, England, United Kingdom 2 weeks ago London, England, United Kingdom 3 weeks ago Head of Digital Content Maternity Cover 12 Month FTC London, England, United Kingdom 2 weeks ago Head of Creative Marketing (Maternity Cover) Chiswick, England, United Kingdom 2 weeks ago Head of Ecommerce & Performance Marketing London Area, United Kingdom £50,000.00-£60,000.00 7 hours ago Deputy Director, Head of Marketing, New Media Unit Brentford, England, United Kingdom 1 week ago Digital Marketing Executive (12 month FTC) Head of Digital Marketing at Private Equity Insights London, England, United Kingdom 8 months ago Greater London, England, United Kingdom 3 days ago Uxbridge, England, United Kingdom 1 week ago Head of Marketing, Communications and Digital (MarComms) London, England, United Kingdom 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr Nice-to-have skills • Email Marketing • SEO • Social Media • London, England, United Kingdom Work experience • Digital specialist • SEO • Social Media • CRO • CMO / Head of Marketing Languages • English