Head of Digital Marketing & Growth | Own acquisition, scale revenue, lead the charge Hybrid Gloucestershire We’re looking for a commercially minded senior marketer to own every lever of digital acquisition and growth — paid, organic, CRM, email, CRO. You’ll decide where every pound goes, and you’ll see the results in real time. If you’re a performance-driven marketer with the vision and experience to scale a D2C brand and the hands-on skills to make it happen, this is your moment. Why THIS role. Our client is one of the UK’s fastest-scaling D2C consumer brands. They’ve built a huge, loyal following and are now investing in their in-house growth engine to take things to the next level. You’ll work directly with senior leadership, own a significant digital budget, and have the autonomy to test, learn, and optimise for maximum ROI. What you’ll own. • Full-funnel digital acquisition strategy — Paid Social, PPC, SEO, CRO, email marketing, and organic social. • Performance optimisation — Lower CAC, improve ROAS, and maximise LTV. • Lifecycle marketing — Build and optimise CRM, segmentation, and automated journeys (Klaviyo or similar). • Website acquisition elements — Landing pages, content scheduling, conversion tactics. • Team growth — Manage and mentor a marketing exec, with scope to expand as results grow. • Budget & reporting — Own allocation, track ROI, and report directly to senior leadership. What you’ll bring. • 5+ years’ experience in performance marketing / digital acquisition for D2C or e-commerce brands. • Proven track record in CRM and email marketing. • Strategic yet hands-on approach — able to set the vision and deliver. • Strong commercial mindset — fluent in ROAS, CAC, LTV, and conversion metrics. • A creative problem solver who thrives in high-growth environments. What’s to love. • Ownership & impact — Your work will directly drive revenue growth. • Creative freedom — Leadership supports bold ideas and rapid testing. • Competitive package — Salary DOE + bonus + perks. • Career growth — Build and lead your own team as the company scales. • Vibrant culture — Collaborative, inclusive, and always moving forward. This isn’t a role for someone who just “runs ads.” It’s for a performance leader ready to own the digital P&L and make bold moves in acquisition, retention, and growth marketing for a brand with real momentum.