An exciting leadership role within the dynamic world of luxury beauty and skincare, where innovation, strategy, and creativity come together to drive digital success. The Role As Head of Ecommerce & Performance Marketing, you’ll take charge of shaping and executing a powerful, multi-channel digital strategy designed to grow revenue, maximise profitability, and elevate the customer UX. This is a hands-on, strategic leadership position where you’ll play a pivotal role in defining the future of the brand’s ecommerce and digital marketing. Your key responsibilities will include: • Leading website performance improvements to boost trading results and user experience. • Developing strategies to increase traffic, conversion, average order value, and customer lifetime value. • Owning the paid digital marketing mix, with a strong focus on PPC and Meta optimisation. • Building and delivering accurate revenue forecasts and managing budgets. • Creating and overseeing the digital content and promotional calendar. • Managing CRM strategy, segmentation, and digital customer journeys. • Developing a robust affiliate programme and expanding key partnerships. • Directing ecommerce website development, functionality, and integrations. • Maintaining GDPR, PCI compliance, and security standards across platforms. • Reporting on performance metrics, ensuring all marketing activity meets ROAS targets. • Managing third-party agencies and fostering effective cross-team collaboration. • Leading, inspiring, and developing the ecommerce team. Sound like you? We’re looking for someone with a proven track record in ecommerce and performance marketing, who thrives in a fast-paced, ever-evolving digital landscape. You’ll be a confident strategist with commercial acumen, a passion for analytics, and an appreciation for premium beauty brands. You’ll bring: • Solid experience in ecommerce leadership roles • A deep understanding of digital marketing channels and ROI optimisation • Strong analytical skills and a data-driven mindset • An eye for detail and a flair for delivering exceptional customer experiences • Hands-on experience with web development projects and third-party agency management • The ability to lead, motivate, and inspire teams with a collaborative approach