This position is posted by Jobgether on behalf of Wing. We are currently looking for a Head of Marketing in United Kingdom. This is a unique opportunity to build a marketing function from the ground up and lead the full growth engine of a fast-moving, high-impact environment. As Head of Marketing, you will take ownership of acquisition, funnel optimization, content strategy, and lifecycle marketing — while directly shaping growth experiments that drive measurable results. The role requires both strategic vision and hands-on execution: from designing ad campaigns and conversion funnels to writing compelling copy and building scalable growth loops. You will work closely with leadership and cross-functional teams to drive performance and deliver marketing impact with speed, creativity, and data-driven precision. Accountabilities • Lead acquisition and performance marketing campaigns across multiple platforms (Google, Meta, YouTube, LinkedIn, TikTok, Reddit, programmatic) • Own paid growth strategy end-to-end: research, bidding, creative testing, attribution modeling, and conversion optimization • Design and optimize landing pages and user journeys, leveraging SEO tools (Google Search Console, SEMrush, Ahrefs) and A/B testing for better conversion • Develop innovative creative strategies and write high-performing copy for ads, landing pages, and long-form content such as blogs, case studies, and guides • Oversee organic content strategy, including keyword research, publishing, and backlink building • Build and manage lifecycle flows across email, CRM, and automation platforms to improve onboarding, retention, and upsell opportunities • Run scrappy, low-cost experiments to validate new channels and scale what works • Drive co-marketing partnerships, influencer programs, affiliate campaigns, and thought leadership initiatives • Support growth operations, including hiring, documentation, and process building Requirements • 5+ years of experience in digital marketing with a strong background in B2B performance marketing • Proven track record taking a SaaS business from early-stage growth to significant ARR milestones • Strong understanding of funnel optimization, paid acquisition, CRO, SEO, and content strategy • Hands-on experience managing ad budgets across Google, Meta, LinkedIn, and other platforms • Skilled in leveraging AI tools and automation platforms (Zapier, n8n, Make, etc.) to increase efficiency • Proficiency with analytics and marketing tools such as GA4, PostHog, and campaign managers • Experience in lifecycle marketing, email deliverability, and CRM integration with ad/product platforms • Excellent copywriting and design instincts, with the ability to create or direct high-quality creatives • Ability to work at speed, move from concept to execution rapidly, and thrive in a high-autonomy environment Benefits • Annual salary range: GBP 75,000 - 110,000 plus performance-based bonuses • Remote-first culture with the flexibility to work from anywhere • Software, tools, and resources for continuous upskilling and productivity • Health insurance coverage • Generous paid time off and flexible working arrangements • High autonomy with minimal bureaucracy and direct access to the leadership team • Fast-track career progression opportunities for high performers Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching. When you apply, your profile goes through our AI-powered screening process designed to identify top talent efficiently and fairly: 🔍 Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience and achievements. 📊 It compares your profile to the job's core requirements and past success factors to determine your match score. 🎯 Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role. 🧠 When necessary, our human team may perform an additional manual review to ensure no strong profile is missed. The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role. Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team. Thank you for your interest!