Head of Performance Marketing 🚀 Health & Wellness (Supplements DTC) 💊 Remote (UK-based) 📍 £75k-£85k + shares 💸 We’re working with a fast-scaling wellness disruptor that’s redefining nutrition through science-led supplements. With a product range that’s both effective and enjoyable, our client is already a market favourite — and they’re just getting started. Backed by rapid multi-market expansion and a wave of customer love, they’re now seeking a strategic Head of Performance Marketing to fuel the next phase of growth. The Head of Performance Marketing will take full ownership of paid media strategy, creative testing, and performance optimisation — turning six-figure spend into predictable, profitable acquisition. You’ll lead a growing team, partner with creatives, and steer high-impact campaigns that blend consumer psychology, data, and compelling storytelling. The Head of Performance Marketing will: – Own the full-funnel paid strategy across Meta, TikTok, Google, YouTube and emerging channels – Build frameworks that unlock creative testing at scale and drive repeatable performance – Translate performance data into growth actions, scaling spend with ROI confidence – Champion narrative-led ads that both convert and build long-term brand credibility – Lead and mentor a team of marketers while acting as a strategic voice across the team You Will Need: – 8–10+ years in DTC or e‑com performance marketing, ideally scaling to 7–9 figures – Deep channel knowledge across Meta, TikTok, Google and YouTube – Confidence leading large budgets, attribution models, and metrics like CAC, ROAS, MER – Strong storytelling instinct paired with a data-led mindset – Team leadership experience across performance, creative and growth functions Why You’ll Love It: – Fully remote UK-based working – Real ownership in a high-growth category leader – Shape a brand voice trusted by millions — not just another ad account – Path to VP Growth in 12–24 months – Flexible working and collaborative culture – Exposure to AI-powered creative workflows – Make a measurable impact across both revenue and retention – Opportunity to build one of the UK's best in-house growth teams – Backing from engaged, visionary founders Apply now to take your career to the next level with a pioneering company. We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. Due to a high number of applicants, we are only able to respond to successful candidates.