Job Description Our client, a growing fitness/wellness tech company, is looking for someone with 1-2 years of experience in the d2c ecomm/tech lifecycle and retention world to join their team! Job Description • Work at both the strategic and tactical level to create bold, innovative marketing campaigns across a number of channels, but mainly email. • Analyze results of our marketing funnel using Google Analytics, Amplitude, Klaviyo and other BI tools • Oversee and manage operational needs of the Retention Marketing Team, including email & SMS creation, list management, campaign tracking, and ongoing measurements of campaigns and segments. • Initiate and optimize marketing campaigns, aimed to improve retention and conversion performance. • Develop and execute customer segmentation strategies, campaigns, and key triggers within the customer’s journey to drive increased lifetime value. • Assist in marketing goal development and tracking for the Retention Marketing Team. • Responsible for the briefing process to internal copy and creative stakeholders, ensuring the timely delivery of marketing assets. • Manage the communication calendar for all existing customers. Basic Qualifications • Bachelor’s Degree in Marketing, Economics, or relevant field. • Graduated from top university, strong GPA • Team player, responsible and trustworthy. • Expert-level Excel skills. • Excellent organizational skills and • attention • to detail. • Team player, responsible and trustworthy. • The ability to manage multiple projects at the same time in a fast-paced environment. • Verbal & written fluency in English. Preferred Qualifications • 1-2 year experience in D2C e-commerce. • Experience using Email Marketing software. (klaviyo) • Solid working knowledge of creative / marketing / production space. • Google Analytics Experience with marketing analysis, working with large sets of data and numbers.