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Harnham

Lead Marketing Analyst

This role is for a Lead Marketing Analyst, fully remote and UK-based, offering up to £80,000. Key tasks include marketing analytics ownership, LTV modelling, and stakeholder communication. Requires experience in gaming or B2C, strong SQL, and data visualization skills.
🌎 Country
United Kingdom
🏝️ Location
Remote
📄 Contract
Full-time
🪜 Seniority
Mid-Senior level
💰 Range
70K – 85K
💱 Currency
£ GBP
💸 Pay
£80K (Yr.)
🗓️ Discovered
September 13, 2025
📍 Location detailed
United Kingdom
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🧠 Skills
#Unknown
Role description
LEAD MARKETING ANALYST UP TO £80,000 FULLY REMOTE - MUST BE UK BASED THE COMPANY A leading gaming studio, undergoing major transformation following private equity backing and the appointment of a new CEO are now looking for a Lead Analyst to take them to the next level! THE ROLE As Lead Marketing Analyst, you will: • Take full ownership of marketing analytics across the business. • Line manage one Senior Analyst while acting as the senior layer of expertise in the team. • Drive projects around LTV modelling, attribution, and subscription analytics. • Analyse and optimise the entire marketing funnel to support acquisition and retention. • Deliver insights that directly influence commercial and marketing strategy. • Work closely with the CMO, presenting to the board and SLT, and communicating insights to both technical and non-technical audiences. YOUR SKILLS AND EXPERIENCE • Proven experience in marketing analytics, ideally within gaming, e-commerce, adtech, or other B2C businesses. • Strong SQL skills essential. • Proficiency with data visualisation tools (Power BI, Looker). • Familiarity with Snowflake desirable. • Experience in modelling (LTV, attribution) highly valuable. • Strong stakeholder management and communication skills • Line management experience a plus, though not essential. BENEFITS • Remote-first business • Opportunity to lead the marketing analytics function during a key growth phase. • High visibility role with direct impact on commercial strategy. • Competitive salary, bonus, and benefits HOW TO APPLY Express your interest by sending your CV via the apply link on this page