About GoZupees GoZupees is building the next generation of AI Employees — voice and chat agents that transform how enterprises run sales, marketing, and customer success. Alongside our enterprise AI work with telecom, healthcare, finance, and SaaS clients, we also run high-velocity direct-to-consumer funnels to pressure-test strategies in real markets. If you want to work at the intersection of AI, enterprise growth, and consumer funnels, this is your opportunity to join a founder-led, execution-first team. Role Overview We’re hiring a Growth Marketing Strategist who’s equal parts strategist and operator. You’ll design and run campaigns that scale across both DTC funnels and enterprise AI/SaaS marketing. From Facebook ads and Klaviyo flows to ROI-driven enterprise decks and ABM campaigns, you’ll build the engine that powers GoZupees’ growth. This role is perfect for someone who thrives in a fast-paced, builder-led environment, can wear multiple hats, and wants to scale impact across multiple brands, not just one. What You’ll Do Strategy & Planning • Architect full-funnel growth frameworks (TOFU → BOFU) across paid, owned, and earned media. • Build campaign calendars for product launches, seasonal promos, and enterprise feature rollouts. • Translate consumer insights into enterprise positioning (and vice versa). DTC Growth & Performance Marketing • Run and scale Meta, Google, and TikTok ads — from creative testing → scaling winners. • Build email & SMS automations (Klaviyo, Postscript, etc.) for retention, upsell, and LTV. • Lead CRO across landing pages, PDPs, and checkouts (Webflow, Shopify, Hotjar, Unbounce). • Develop influencer, affiliate, and content partnerships (Impact, CJ, niche media). • Constantly experiment with hooks, offers, and creatives to drive CAC down and AOV/LTV up. Enterprise B2B SaaS Marketing • Create case studies, whitepapers, one-pagers, and ROI calculators for enterprise buyers. • Build ABM campaigns targeting CIOs, CMOs, and COOs in telecom, finance, and healthcare. • Run LinkedIn campaigns, webinars, and thought leadership for lead gen. • Support sales with content and enablement that shortens cycles and drives pipeline. Systems, Analytics & AI Automation • Set up dashboards to track CAC, LTV, ROAS, pipeline velocity. • Use Zapier, Make, Airtable, Replit to automate workflows and streamline reporting. • Leverage AI tools (ChatGPT, Claude, Gemini) for faster copy, creative, and testing cycles. • Regularly analyze funnel data and optimize with rapid A/B testing. Brand & Content Leadership • Manage newsletters like Chaos to Clicks and thought-leadership articles. • Write sharp, high-converting copy for ads, landing pages, email, and enterprise decks. • Keep GoZupees’ voice enterprise-grade yet creative, appealing to both C-suites and everyday buyers. You’re a Fit If You… • Have 3–6 years hands-on experience in growth/performance marketing (DTC or SaaS). • Are fluent in ads, funnels, attribution, and CRO. • Can think like a full-stack growth operator: ads + email + CRO + partnerships + automation. • Have experience building campaigns that deliver measurable revenue impact. • Are comfortable managing vendors/freelancers, but equally hands-on in Ads Manager or Klaviyo. • Thrive in fast-moving environments with autonomy and minimal micromanagement. • Bonus: Experience with B2B SaaS marketing, agency life, or startup scaling. Tools You Should Know (or Be Ready to Learn Fast) • Ads: Meta, Google, TikTok • Email/SMS: Klaviyo, Postscript, Sendlane, Mailchimp • Web & Analytics: GA4, Hotjar, Shopify, Webflow • CRO: VWO, Unbounce, Instapage, ConvertBox • Automation: Zapier, Make, Airtable, Notion, Replit • AI Tools: ChatGPT, Claude, Gemini, Midjourney, Replit Agents What Success Looks Like (First 90 Days) • Audit and present strategy improvements for 2 active funnels. • Launch at least 3 new growth campaigns (email, ads, landing page). • Show measurable improvements in CAC, ROAS, or conversion rates. • Deliver 1 repeatable growth playbook for internal use. • Launch 1 experiment per week across owned brands with dev/design teams. Benefits • Autonomy + direct exposure to founders • Company events & retreats • Employee mentoring program • Education stipend for growth tools/courses How to Apply Email us at careers@gozupees.com with: 1. Your CV or LinkedIn 1. Examples of growth wins (with before/after metrics, screenshots welcome) 1. A Loom or video answering: 1. “What’s the most underrated growth tactic no one is using well today — and why?” This isn’t a “marketing manager” role. It’s for someone who can build GoZupees’ growth machine across both DTC and enterprise AI.