Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust. Job Summary: Conair LLC is a global leader in the design, manufacturing, and marketing of high-quality Culinary and Beauty products. They are seeking a strategic and operationally minded Digital Content Manager to lead the development and execution of optimized digital content for Walmart.com, enhancing brand visibility and driving business growth. Responsibilities: • Develop and implement content strategies across Conair's diverse brand portfolio that support and optimize Walmart.com, building best-in-class playbook improving search and conversion. • Manage the creation and deployment of product detail page (PDP) content, enhanced content (A+), brand shops, and brand storytelling assets for copy and imagery. • Collaborate with creative teams, agencies, and copywriters continuously to produce quality, educational, engaging, and on-brand content. • Partner and align content with brand, marketing, legal, and eCommerce teams. • Manage item onboarding, content syndication, attribute mapping, version control, and ongoing maintenance via tools such as Walmart Item 360 and/or Salsify. • Ensure compliance with retail partner content standards and brand style guidelines • Own item attributions and variant setup, ensuring accurate product type classification, variant grouping, and compliance with Walmart's taxonomy to maximize discoverability • Lead a continuous content delivery workstream across digital channels, ensuring agile, iterative updates that reflect business priorities and consumer behavior. • Partner with cross-functional teams (e.g., creative, legal, brand, eCommerce) to streamline workflows and reduce time-to-market. • Implement and manage processes that ensure timely delivery of assets across platforms. • Monitor content performance and improve SEO, search rankings, and content health scores (Luminate, Salsify, Syndigo) • Utilize data to identify opportunities, make data-driven optimizations to improve engagement and conversion and drive continuous improvement • Conduct A/B testing and iterate on content to improve engagement, findability, and conversion rates. • Ensure all content adheres to brand guidelines (brand voice, tone, and style), legal requirements, and platform specifications. • Conduct regular audits to maintain accuracy, consistency, and freshness of content. Qualifications: Required: • Bachelor’s degree in Marketing, Communications, Journalism, or related field. • 4+ years of experience in digital content management, preferably within a CPG or retail environment. • Proven experience managing content operations or delivery pipelines across multiple digital channels. • Strong understanding of eCommerce content best practices across platforms like Walmart, Amazon, Target, Ulta, and Instacart. • Proficiency with CMS platforms and digital asset management tools. • Excellent project management, communication, and cross-functional collaboration skills. Preferred: • Familiarity with content syndication platforms (e.g., Salsify, Syndigo) and Walmart platforms (e.g., Item360, Seller Center, Scintilla) • Experience with agile marketing or content ops frameworks. • Knowledge of analytics platforms such as Stackline, Google Analytics, Adobe Analytics, or Power BI. Company: Conair is a leading international designer, manufacturer, and marketer of branded personal care and small kitchen appliances, cookware, hair brushes & accessories, cosmetic bags, and travel accessories. Founded in 1959, the company is headquartered in Glendale, Arizona, USA, with a team of 1001-5000 employees. The company is currently Public Company. Conair LLC has a track record of offering H1B sponsorships.