At a Glance: 👨‍💻 Position: Performance Marketing Manager 👫 Team: Marketing 📍 Location: Dubai, United Arab Emirates 📄 Contract: Full-time 🏢 Type: On-site / Hybrid 💷 Benefits: Competitive package with performance-based incentives About Us 🥇 At Idealz Holding, we’re redefining retail with our flagship “Shop & Win” model — where everyday shopping turns into extraordinary winning experiences 🎉. With a presence across 4 continents and over $100M in prizes awarded, we’re reshaping the future of commerce at the intersection of data, marketing, and technology. Our marketing is performance-driven at its core 💡. We rely on bold campaigns, data-led optimization, and relentless testing to engage customers globally. We’re now looking for a Performance Marketing Manager to lead paid acquisition, drive ROI, and accelerate customer growth 🚀. Role Description 📝 As the Performance Marketing Manager, you will be responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels — from paid social and search to display and affiliates. You’ll manage budgets, measure performance, and continuously test and refine strategies to maximize acquisition, retention, and revenue impact. This is a hands-on role for someone who thrives on experimentation, analytics, and scaling performance at pace. What You’ll Be Doing ✅ • Own the performance marketing strategy and execution across digital channels (Google, Meta, TikTok, affiliates, programmatic, etc.). • Plan and manage paid media budgets with a focus on delivering strong ROI and cost efficiency. • Develop, test, and optimize campaigns across acquisition, retargeting, and retention funnels. • Collaborate with creative, analytics, and product teams to align campaigns with brand, customer insights, and commercial goals. • Track KPIs (CAC, ROAS, LTV, CTR, conversion rates) and deliver actionable performance reports. • Implement A/B testing and data-driven optimization across ad creatives, audiences, and bidding strategies. • Identify and scale high-performing campaigns while cutting inefficiencies. • Stay up to date with the latest trends, tools, and best practices in digital advertising and martech. Skills & Qualifications 🧩 • 7–10 years of hands-on experience in performance marketing / digital advertising, ideally in B2C, e-commerce, gaming, or retail-tech. • Proven track record of managing large paid media budgets and delivering measurable ROI. • Deep expertise in Google Ads, Meta Ads Manager, TikTok Ads, and affiliate networks. • Strong analytical skills with proficiency in Google Analytics, attribution tools, and BI dashboards. • Experience running A/B tests and applying data to optimize creative and audience performance. • Solid understanding of customer acquisition, funnel optimization, and lifecycle marketing. • Strong communication skills and ability to influence cross-functional teams. • Bachelor’s/Master’s degree in Marketing, Business, or related field. The Process ➡️ • Initial screening with Global Head of HR • Interview with Sr. Growth Manager • Case study / performance marketing assignment • Interview with General Manager • Final interview with CEO ⏱️ Typical process duration: 3–4 weeks Why Join ⁉️ At Idealz Holding, you’ll join a fast-paced, global team that thrives on creativity, data, and disruption. This role gives you the opportunity to own performance marketing at scale, experiment with cutting-edge campaigns, and directly shape customer growth in a company reinventing retail worldwide 🌍. You’ll have the freedom to test bold ideas, the tools to measure real impact, and the platform to influence growth strategy at the highest level.