Role: Product Owner - eMarketing & AI-Enabled Delivery (SEO) Location: Remote, USA Duration : w2 Job Description: Responsibilities: • Own product strategy and delivery for digital experiences driven by SEO, geo-personalization, A/B testing, behavioral analytics, and content performance. • Define MVP (Minimum Viable Product) and MRP (Minimum Remarkable Product) for key initiatives, ensuring alignment with business value, user needs, and delivery constraints. • Manage prioritization and sequencing of features in Agile environments, supporting sprint planning, PI planning, and backlog refinement. • Embed experimentation and optimization tools into the product lifecycle, including heat map analysis, multivariate testing, and clickstream analytics. • Collaborate cross-functionally with content teams, designers, engineers, marketers, and analysts to ensure product features are discoverable, personalized, and measurable. • Use AI-enabled tools to support the rapid translation of business requirements into acceptance criteria, visual prototypes, and imperative test cases. • Communicate product strategy, feature rationale, trade-offs, and status clearly to stakeholders across the organization. Required Qualifications: • 5+ years of experience as a Product Manager or equivalent role in digital product delivery, with hands-on experience in content- and marketing-driven web platforms. • Proven track record of managing eMarketing features and tools such as SEO optimization, geo-targeted content, A/B testing, personalization engines, heat maps, and analytics platforms. • Experience working in Agile frameworks with comfort leading sprint ceremonies, backlog management, and release planning. • Strong knowledge of content delivery systems, including structured content, localization, metadata strategy, and editorial workflows. • Familiarity with AI/LLM-powered tools for rapid prototyping, user story refinement, and automated test case generation. • Excellent written and verbal communication skills with the ability to clearly articulate business value, feature scope, and implementation plans. Preferred Qualifications: • Experience with headless CMS platforms or composable digital architecture. • Exposure to generative AI platforms (e.g., ChatGPT, Claude, Midjourney) as part of the product delivery process. • Background in performance marketing, conversion optimization, or growth product management. • Experience in industries such as retail, travel, hospitality, or media where content and personalization are central to the customer experience.