Senior CRM & Digital Marketing Manager Location: London(2 days per week in office, including Thursdays) Salary: £60,000-£70,000 A well-known UK brand is looking for a Senior CRM & Digital Marketing Manager to take ownership of integrating CRM and digital performance marketing. This newly created role blends strategic leadership with some hands-on involvement in paid media, ensuring campaigns are coordinated, data-driven, and deliver measurable results. The Role • Lead and coordinate CRM and digital marketing across multiple channels • Manage a team including CRM Manager, CRM Executive, Digital Marketing Specialist, Social Media & Content Manager, and Content Executive • Develop a joined-up performance marketing strategy, making full use of 3rd party data • Oversee paid campaigns with external agency partners • Work closely with brand and campaign teams to ensure alignment • Provide input into martech strategy (currently SFMC & Tealium, with potential changes ahead) About You • Strong performance marketing experience, comfortable with data-led decision making • Proven leadership skills (managing at least 1-2 people) • Industry background flexible - fast-paced, data-driven sectors like retail preferred • CRM experience is an advantage, but performance expertise is key What's on Offer • Up to £70,000 • Hybrid working - 2 days in the office per week (Thursdays mandatory) • Opportunity to shape and drive a newly created, high-impact role Interview Process 1. Initial screening interview 1. In-person interview with senior marketing leadership 1. In-person presentation Find out more and apply via the link below !!!