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Wells Fargo

Senior Lead Digital Execution Consultant (contract)

This role is a Senior Lead Digital Execution Consultant in Charlotte, NC for 6 months, focusing on digital content deployment and Adobe Target expertise. Requires 7+ years in digital marketing, strong collaboration skills, and proficiency in HTML/CSS.
🌎 Country
United States
🏝️ Location
On-site
📄 Contract
Unknown
🪜 Seniority
Mid-Senior level
💰 Range
Unknown
💱 Currency
$ USD
💸 Pay
Unknown
🗓️ Discovered
September 11, 2025
📍 Location detailed
Charlotte, NC
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🧠 Skills
#CSS #HTML
Role description
Title: Senior Lead Digital Execution Consultant Location: Charlotte, NC Duration: 6 months Benefits on offer for this contract position: Health Insurance, Life insurance, 401K and Voluntary Benefits Summary: In this contingent resource assignment, you may: Consult as an expert to develop or influence initiatives and resources for highly complex business and technical needs across Marketing. Consult on the strategy and resolution of highly complex and unique challenges requiring in-depth evaluation across multiple areas, delivering solutions that are long-term, large-scale and require vision, creativity, innovation, and advanced analytical and inductive thinking. Provide expertise to client senior leadership on innovative Marketing business solutions. Strategically engage with client personnel. Responsibilities: • Support day-to-day execution of digital content deployment across multiple platforms including SDL Tridion, WordPress, AEM, and Adobe Target. • Provide hands-on mentorship to junior team members in Adobe Target, guiding them through the creation and validation of multi-variant tests and targeted offer builds. • Partner with design and UX teams to assess feasibility and optimize execution of Adobe Target activities using the visual content editor and ensure alignment between creative concepts and technical capabilities. • Act as a subject matter expert in Adobe Target, providing strategic guidance to leadership, cross-functional teams, and external vendors. Influence campaign success through proactive engagement and thought leadership across the enterprise. • Develop and maintain comprehensive training materials and documentation to support onboarding and ongoing team development. Required Qualifications: • Applicants must be authorized to work for ANY employer in the U.S. This position is not eligible for visa sponsorship. • 7+ years of Marketing, E-business, Digital Marketing, Digital Platforms (i.e., Mobile or Social Media) experience • Digital Content Expertise: Advanced experience executing digital content across content management platforms such as SDL Tridion, WordPress, and Adobe Experience Manager (AEM). • Adobe Target Mastery: Deep proficiency in Adobe Target or similar testing/personalization platforms, including multi-variant testing and targeted offer builds. • Technical Proficiency: Ability to read and interpret HTML and CSS to support content customization and troubleshooting. • Accessibility Knowledge: Strong understanding of web accessibility standards (e.g., WCAG) and experience conducting accessibility testing. • Adobe Suite Experience: Familiarity with Adobe tools including Real-Time CDP (RTCDP), AEM, Target, and Customer Journey Analytics (CJA). • Project Leadership: Proven ability to lead multiple concurrent execution projects from planning through deployment. • Industry Experience: Experience in financial services or banking is preferred but not required. • Collaboration Skills: Strong ability to partner across teams and levels of the organization, fostering alignment and shared success. • Relationship Management: Skilled in building and maintaining trusted relationships with internal and external stakeholders. • Communication Excellence: Exceptional verbal, written, and interpersonal communication skills. • Matrixed Environment Navigation: Comfortable managing workstreams and priorities within a complex, matrixed organizational structure. • Adaptability & Drive: Demonstrated ability to thrive in a fast-paced, dynamic environment focused on results. • Quick Learner: Ability to rapidly absorb new processes, tools, and technical details.