This isn't a marketing role for the conventional. It's for someone who challenges everything. Since 2010, we've been on a mission that hasn't changed: accelerate the adoption and everyday use of reusable products. What started in a bedroom packed with boxes has evolved into a global movement challenging Big Water and single-use culture. This isn't about ticking boxes or playing it safe. We need someone who thrives on shaking up the status quo and turning strategy into action that actually moves the needle. You'll Need to Bring • 10+ years of marketing experience. Ideally for a lifestyle brand rooted in youth culture that's actually moved the needle, not just maintained status quo. • Retail marketing expertise. You've converted browsers into buyers and understand what makes people reach for the reusable option. • Consumer obsession. You interpret insights like a detective and turn them into strategies that resonate with urban creatives. • Matrix mastery. Comfortable leading projects across teams and departments without losing momentum. • Creative problem-solving. You see challenges as opportunities to disrupt convention. • Strategic and tactical excellence. Happy crafting the big picture and perfecting the details that make it work. • Proper marketing education. Degree in Marketing, CIM qualification, or Marketing Week Mini MBA completion. We value marketers who understand the fundamentals—segmentation, targeting, positioning, and brand management—not just the latest trends. • Continuous improvement mindset. You work at pace but never sacrifice quality. Always asking "how can we do this better?" • Global perspective. International experience is a bonus—we're accelerating reusable adoption worldwide. • Cultural intelligence. You're plugged into the movements that matter to our audience without being a trend-chaser. What You'll Be Doing • Drive growth that matters. Develop integrated marketing strategies across every consumer touchpoint that don't just reach our urban creative consumers—they convert them. • Own our audience evolution. Refine how we connect with our trend-driven, performance-minded, and quality-focused audiences. Turn insights into positioning strategies that cut through the noise. • Lead campaigns that stick. Create content and campaigns across all channels that embody our disruptive, authentic, obsessive nature. No wallpaper campaigns here. • Convert at the point of purchase. Build channel marketing plans that turn browsers into believers, working with our ecommerce, wholesale and distributor teams globally. • Make every pound count. Forecast marketing investment with precision, track spend ruthlessly, and prove ROI that justifies our ambitious vision. • Champion the mission. No guilt-tripping or greenwashing—inspire people to do the right thing. • Manage like a leader. Direct agency relationships and freelance talent. PR, designers, influencers, content creators—get the best from everyone. • Build the future. Lead, mentor and develop our team using our mantras: Lead the Change, Less but Better, Ambitiously Collaborate, Find a Way, Consumer Obsessed. • Own our cultural presence. Drive our social and cultural strategies that keep us ahead of trends without lazily following them. The type of person we’d like to work with: At Chilly’s, we’re united by a set of values that guide our unique way of working. They are: • Lead the Change - To lead the change we must never settle. It means being brave enough to set standards and, as leaders, ambitious enough to exceed them. • Less but Better - We work deliberately and decisively, focusing on what we believe in and being brave enough to say no to the things we don’t. • Ambitiously Collaborate - We care as much about each other’s contribution as we do our own, so we support one another to grow, and we turn to one another to learn. • Find a Way - We don't accept "can't be done." We find solutions that others miss. • Consumer Obsessed - Everything we do starts and ends with understanding our consumers and delivering what they actually need. What we offer: Chilly’s have a fantastic London office near Old Street. We believe in flexibility and value collaboration, and we currently working in a hybrid pattern, 3 days (Monday, Wednesday and Thursday) per week in our office and the rest of our week remotely. • Holiday: 25 days plus 1 day for your birthday • Generous Pension contribution • Bupa cash plan and Bupa healthcare • Life Insurance with YuLife • Employee discounts on all Chilly’s products • A range of benefits, discounts and deals through our ‘perks at work’ initiative • Development to support your growth with Chilly’s • Flexible working culture • Physical and mental wellbeing support