SENIOR WEB & MARKETING ANALYST LONDON – HYBRID GREAT SALARY PLUS FANTASTIC BENEFITS Our Customer: We’re thrilled to be recruiting EXCLUSIVLEY once again, for our award-winning client. A leader in extraordinary travel, they craft unique and life-enhancing journeys to some of the world’s most inspiring destinations. As they continue to expand their global reach, they are seeking a hand on, pro-active, Senior Web & Marketing Analyst to join their dynamic team. In this Senior Web & Marketing Analyst role, you will enjoy a competitive benefits package, including a company pension, private medical insurance, and a generous holiday entitlement of 1 week’s free travel per year for you and 3 other family members. Job Description: In this Senior Web & Marketing Analyst role, you will use data tools to analyse website and campaign performance, providing insights that help improve traffic, engagement, and conversions. • Use analytics tools to track and report on website and campaign performance • Provide clear, data-led insights to senior stakeholders to support commercial decisions • Analyse traffic sources, user journeys, and on-site behaviour to identify improvement areas • Present insights in simple, visual formats with clear recommendations • Work with Ecommerce and merchandising teams to optimise product and content strategies • Maintain a roadmap for user journey analysis and highlight key optimisation opportunities • Help shape and analyse A/B testing plans to improve user experience and conversions • Monitor daily web metrics and ensure consistent tracking of success indicators • Align with local marketing teams and agencies on KPIs and custom reporting needs • Act as the main analytics contact across Ecommerce and Marketing to ensure shared goals Experience Required: • MUST have 5 years’ experience in ecommerce and digital marketing analytics, ideally across multiple markets • Proficient in GA4, Hotjar, Microsoft Clarity, and Infinity Call Tracker • Strong data analysis and reporting skills, including advanced Excel proficiency • Confident presenting complex insights to senior stakeholders in a clear, accessible way • Proven ability to link traffic performance with media strategy, audience behaviour, and commercial outcomes • Solid understanding of digital marketing channels and how they influence on-site behaviour • Commercially minded, with the ability to quantify impact and inform strategy through data • Strong sense of ownership, with a commitment to meeting deadlines and delivering high-quality work • Analytical, strategic thinker with strong communication skills • Comfortable working cross-functionally to align marketing and ecommerce goals through data Benefits and Perks: • Fantastic basic salary • Company pension • Life assurance • Income protection • Private medical insurance • 25 days holidays plus bank holidays • 1 week paid holiday for self and 3 family members on one of the company’s journeys (post probation) • Company socials • Great company culture Click here to apply for this Ecommerce and Digital Marketing Analyst job, which is being recruited by Fiona Morrison-Arnthal and Ambitions Travel Recruitment, a boutique recruitment agency, specialising in leisure travel and luxury hospitality roles, and known for sourcing hard-to-find talent. IMPORTANT 1. If this role ticks your boxes and you’ve got the relevant experience, then click and apply 1. If this role isn’t for you but you’d be keen to receive suitable job alerts, then register with us now www.ambitionstravelrecruitment.com 1. Due to the massive number of applications, we receive, we’re usually only able to reply to candidates whose requirements meet our customers’ needs. We’re super grateful that you take the time to apply, and we will save your CV and be in touch for other suitable roles 1. Please visit our website www.ambitionstravelrecruitment.com for our full privacy policy which explains how we store and access your personal data and our candidate promise to never share your details with an employer without your prior consent etc.