Position: Sr Performance Creative Strategist (possibly Associate Director) Location: New York City (Chelsea area) - in office 3x a week Compensation: $80,000 - $100,000 Reports to: Head of Creative Role Type: Full-Time/Permanent Do you want to work at a performance marketing agency where you’ll get to shape the creative output of fast-growing DTC/ecom brands? Not only will you focus on high-priority brands, but you will have the opportunity to make a tangible impact on the business. You’ll have the space to test, pitch, and refine new ideas with real impact. Our client is hiring a new Sr Performance Creative Strategist (potentially an Associate Director). You’ll lead the development of performance focused creative strategies across all paid channels. To be successful in this position, you must understand what happens when a creative asset is handed off to the paid media team and understand the metrics/analytics with a clear understanding of how creative impacts performance. Qualifications: • 2+ years experience owning the creative strategy process for a portfolio of clients and aligning brand identity with performance goals across Meta, TikTok, YouTube, and other paid channels • Must have experience working directly with paid media channels • Experience with e-commerce/DTC brands • Strong creative instincts along with the ability to link storytelling/design to business outcomes • Ability to distill insights and present creative ideas persuasively to clients • Experience collaborating with clients, designers, and media buyers to ensure the creative doesn’t just look good - it performs • Must be able to provide a portfolio or examples of past campaigns - specifically those tied to performance metrics • Analytical and metrics-driven It is understood that Hansen Recruiting, LLC recruits and refers candidates, regardless of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information or any other legally-recognized protected basis under federal, state, or local laws, regulations or ordinances.