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Freebird

VP of Strategic Operations

This role is for a VP of Strategic Operations focused on cross-functional project leadership and strategic planning in a fast-growing DTC e-commerce company. Requires 7-12+ years of experience scaling companies from $50M to $100M+, proficiency in Asana, and strong leadership skills.
🌎 Country
United States
🏝️ Location
Unknown
📄 Contract
Full-time
🪜 Seniority
Executive
💰 Range
Unknown
💱 Currency
$ USD
💸 Pay
Unknown
🗓️ Discovered
August 3, 2025
📍 Location detailed
United States
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🧠 Skills
#International Expansion
Role description
We're Freebird — a high-growth, category-defining DTC-native and now omni-channel brand that's scaling fast, expanding globally, into retail, and building a world-class team to match. After growing to 9-figures in revenue, we're now laying the groundwork to double again over the next 12-24 months. That means building smarter systems, scalable processes, and a leadership team that thrives in controlled chaos. We've been scrappy by design — but now we're entering our next chapter. We're looking for an experienced, execution-obsessed operator to take the reins and help us scale with intention. The Role We're hiring a VP of Strategic Operations to work closely with the CEO and COO to translate strategy into execution and build the infrastructure to scale. You'll own the cross-functional programs that make the business run — from international expansion to team-wide project management, operational SOPs, and everything in between. This is not a behind-the-scenes role. You'll work directly with every department head (Marketing, Product, Ops, Finance, Creative, and more) and be a trusted partner to senior leadership. Your job is to build systems, create clarity, reduce chaos, and keep the most important things moving forward. What You'll Own 🗂 Cross-Functional Project Leadership • Project manage key company initiatives like international expansion, production line scaling, and subscription compliance • Build and manage a system for creative asset production across departments • Launch and lead our centralized SOP creation and maintenance process 🎯 Strategic Planning & Execution • Operationalize company strategy into Asana with clear owners, deadlines, and accountability • Roll out strategic plans across teams and ensure they're updated, communicated, and executed • Build a repeatable system for quarterly and annual planning 🔁 Process, Systems & Infrastructure • Build org-wide processes for hiring, onboarding, performance reviews, and compensation adjustments • Launch our internal employee handbook, offshore PTO system, and onboarding flows • Create the infrastructure that enables us to double without doubling chaos 👥 Leadership Enablement & Alignment • Prepare directors for leadership meetings, launch structured team stand-ups, and run our weekly Ops meeting • Support new VP/Director onboarding (Amazon, Ecom, Customer Service, etc.) • Help team leaders stay focused by owning follow-up and project accountability 📊 Reporting & Accountability • Build weekly/monthly team reporting systems for department leads and managers • Implement board-level reporting and establish our executive meeting cadence • Capture and distribute insights from Growth and Ops calls across the org 📆 IRL Planning & Events • Plan and run in-person strategy sessions and 180-day rolling leadership offsites • Coordinate pre-work, agendas, breakout sessions, and day-of execution Requirements • 7-12+ years of experience in BizOps, Strategic Ops, or Chief of Staff roles • Experience scaling a DTC or eCommerce company from :$50M to $100M+ • Operator mindset with founder-like ownership and strong execution instincts • Proficiency in project management tools like Asana (you'll be the system owner) • Strong communication and cross-functional leadership skills • Obsessed with documentation, systems, SOPs, and making chaos calm • Equally comfortable in the weeds and at 10,000 feet Benefits • The opportunity to be a key driver of growth at a company scaling fast and doing big things • A high-ownership role with room to innovate, experiment, and lead • Smart, motivated teammates who value speed, transparency, and results • Competitive comp + performance bonus • Executive growth path — Built to scale into a COO-level role • Medical, dental & vision insurance • 401(k) with company match • Unlimited PTO • Founder access • No politics, just execution • Make your mark