The front-end focused Web Developer is a technical specialist who’s passionate about creating exceptional website experiences that drive real business results. This role combines advanced technical skills with a proactive mindset, translating complex requirements into clean, performant solutions whilst making the difficult manageable for our clients. Working within Laser Red’s collaborative development team, you’ll help clients stay “ahead of the click” by thinking two steps ahead – spotting potential issues before they pop up and finding innovative solutions that balance cutting-edge techniques with reliable, scalable code. While WordPress and WooCommerce form the core of this role, you’ll also have exciting opportunities to work with other cutting-edge platforms, including Laravel, Statamic, Magento, and Aero Commerce – broadening your skillset and working on diverse, challenging projects that keep you at the forefront of web development. This position offers significant creative freedom within a team that believes in continuous improvement and learning from every project. Responsibilities Within this role, some of the key areas you will be responsible for are… WordPress & WooCommerce Development Build custom, responsive WordPress and WooCommerce websites using modern development practices Translate Adobe XD & Figma designs and wireframes into clean, maintainable front-end code Extend WordPress and WooCommerce functionality to meet specific client requirements without plugin bloat Optimise product displays, checkout flows, and site performance to maximise conversions Create custom WordPress themes, page templates, and lightweight plugins Implement performance optimisation techniques including caching, lazy loading, and Core Web Vitals improvements Multi-Platform Development Opportunities Work with cutting-edge platforms including Laravel, Statamic, Magento, and Aero Commerce Develop front-end solutions across diverse technology stacks and frameworks Collaborate on ambitious projects that push the boundaries of what’s possible with modern web development Expand your expertise across multiple platforms whilst maintaining specialisation in WordPress/WooCommerce Technical Excellence & Innovation Write semantic HTML, PHP, modern CSS/SCSS, and JavaScript (ES6+) following best practices Ensure cross-browser compatibility and responsive design across all devices Integrate third-party APIs, payment gateways, and external services Maintain version control using Git and collaborative development workflows Champion accessibility standards (WCAG) and inclusive design principles Stay current with WordPress core updates, security practices, and emerging technologies Maintain bespoke Laravel sites, update core & third party packages via composer and carry out robust testing Client Collaboration & Communication Participate in client review calls, project demos, and technical discussions with transparency and honesty Translate complex technical concepts into simple, understandable terms – making the difficult manageable Collaborate with designers, project managers, and back-end developers as part of our collaborative spirit Provide proactive technical input during project planning, thinking two steps ahead of potential challenges Build genuine relationships with clients through honest communication and reliable delivery Quality Assurance & Best Practices Conduct thorough testing across browsers, devices, and user scenarios – doing the right thing every time Implement and maintain coding standards that ensure scalable, maintainable solutions Contribute to internal development processes with fresh ideas and continuous improvement mindset Share skills and knowledge with colleagues, celebrating wins and learning from setbacks together Embrace change and adapt to new technologies, tools, and client requirements. Essential The absolute must-haves: 3+ years of professional WordPress development experience, including HTML, CSS/SCSS, JavaScript & PHP. Strong technical foundation in HTML5, CSS/SCSS, and modern JavaScript (ES6+) WordPress expertise including theme development, custom post types, and hook system API integration experience working with REST endpoints, JSON, and third-party services Version control proficiency using Git for collaborative development Responsive design mastery ensuring consistent experiences across all devices Performance optimisation knowledge including page speed and conversion rate improvements Desirable Previous work with WooCommerce (training can be provided if less familiar) Experience with Gutenberg block development and Advanced Custom Fields (ACF) Understanding of accessibility standards and semantic HTML implementation Knowledge of deployment pipelines, CI/CD processes, and GitHub Actions Familiarity with performance monitoring tools and Core Web Vitals optimisation Experience with conversion rate optimisation and e-commerce best practices Understanding of SEO technical requirements and implementation Experience with template files such as Blade and Twig Understanding of Object Oriented Programming (OOP) Understanding of the Model-View-Controller (MVC) pattern Passionate about clean code, focusing on readability, commenting, isolation and templating Working alongside other developers on the same project or feature, ensuring good communication Multi-platform experience with Laravel, Statamic, Magento, or Aero Commerce front-end development Advanced JavaScript frameworks knowledge (Vue.js, React) for complex interactive features E-commerce platform expertise across multiple systems and their unique requirements Personal Attributes Passionate about development – genuinely loves what you do and brings energy to every project Proactive problem-solver – thinks two steps ahead, spots issues before they become problems Collaborative team player – thrives in our slightly quirky team environment where everyone’s voice counts Transparent communicator – explains technical concepts honestly and clearly to all audiences Continuous learner – dedicated to levelling up and being better than yesterday Adaptable and flexible – embraces change and finds effective ways around challenges Quality-focused – believes in doing the right thing and maintaining high standards User-centred mindset – considers customer experience in every technical decision The Career Stuff Competitive base salary of £35,000 – £40,000 based on experience and expertise Real mentorship – Learn from experienced developers who genuinely want to see you succeed Career progression – Clear path from Mid-level Developer to Senior and Team Lead roles (and beyond) Multi-platform skill development – Opportunities to expand expertise across Laravel, Statamic, Magento, and Aero Commerce Access to additional training and personal development opportunities Collaborative learning environment – share skills, learn from colleagues, and brainstorm together The Holiday & Flexibility Stuff 27 days off each year + Bank Holidays = 35 days holiday in total Option to buy extra holidays • Hybrid working arrangements after your initial onboarding period. Whilst we don’t offer fully remote work, your visits to an office or client will be few and far between. Flexible start/finish times so you can book personal appointments during work hours after your initial probation period Paid time off for giving blood The Money Stuff £500 onboarding bonus End of year bonuses Bonus scheme for helping us recruit great people Quarterly commission scheme for any sales you make • • Additional pension scheme contributions • Financial support Cycle to work scheme Sick pay scheme • The Human Workplace Stuff No corporate stuffiness – just brilliant people doing brilliant work Advocates of mental health and free professional counselling sessions Casual dress code Bring your dog to work Bereavement support The Fun Stuff Fun social activities – recent examples include Alton Towers, Hallowscream Scare Fest, Ready Steady Bake, team meals out, monthly walks Annual summer BBQ – bring along partners and family Big Christmas party (partners included) 4x Agency Days a year (full day of activities and training) Charity and fundraising activities and support for things close to your heart The Laser Red Stuff Red Converse – if you make the cut! Premium equipment and tools – whatever you need to produce exceptional work Access to cutting-edge projects – work with premium clients across multiple platforms and technology stacks Diverse project portfolio – from WordPress e-commerce to Laravel applications, Statamic sites, and Magento stores • Length of service eligibility criteria apply • • Must meet qualifying criteria