TikTok Paid Ads Manager / £40,000 / Hyper Growth E-Commerce Brand / Kent Out client, a high-growth e-commerce brand is on the lookout for a TikTok Paid Ads Manager to lead performance-driven campaigns on the platform. This is a newly created role, born out of rapid growth and huge ambitions. You'll join a forward-thinking acquisition team and play a key part in expanding brand reach and driving revenue through TikTok Ads and TikTok Shop. Key Responsibilities: • Planning and executing conversion-focused TikTok ad campaigns to drive sales. • Monitoring and analysing campaign performance, reporting key metrics and strategy adjustments to the Head of Acquisition. • Managing the brand’s presence on TikTok Shop, ensuring compliance and capitalising on promotional opportunities. • Creating a detailed content testing roadmap across copy, creative, audience segmentation and campaign setup. • Adapting campaigns in real-time to improve efficiency and return on ad spend. • Strategically planning TikTok livestreams in collaboration with on-camera talent to maximise reach and engagement. Required Skills: • Proven experience using TikTok Ads Manager for direct response and conversion campaigns (essential). • Background in e-commerce marketing, especially within TikTok Shop (essential). • Strong analytical mindset and ability to translate performance data into actionable insights. • Experience collaborating with creative teams to guide content strategy based on campaign performance. • Confident communicator with strong presentation and reporting skills. • Self-starter comfortable working with autonomy in a fast-paced environment. TikTok Paid Ads Manager / £40,000 / Hyper Growth E-Commerce Brand / Kent