Karo Healthcare, a dynamic and growing personal-care retail company, is all about making smart choices for everyday healthcare. With a wide-ranging portfolio across seven categories including medical products, we own and sell over 80 brands in about 90 countries. Our portfolio includes such brands as E45, Pevaryl, Lamisil, Nutravita, Decubal and many others. Our core belief in empowering people to make intelligent health decisions drives our growth strategy, blending organic expansion and M&A. We are seeking a highly skilled and results-driven Amazon Advertising Manager to oversee and optimise our advertising campaigns on Amazon for our VMS brands (Nutravita and Alpha Foods). The ideal candidate will have a deep understanding of Amazon's advertising ecosystem (including AMS and DSP), data-driven decision-making skills, and a proven track record of managing successful campaigns that drive sales and maximise return on investment (ROI). Primary Responsibilities: • Develop and deliver strategies to win across Eu marketplace using Amazon full marketing stack with a focus on the lower funnel • Weekly/ Daily optimisation of campaigns in line with performance, budgets and targets • Optimise campaigns through continuous A/B testing, bid adjustments, keyword research, audience targeting, and performance analysis • Monitor campaign performance metrics (TACoS, ROAS, CTR, CVR) and implement data-driven strategies to improve efficiency • Conduct in-depth competitor analysis to identify market trends and opportunities • Stay up-to-date with Amazon's advertising policies, algorithm changes, new 3rd party self-service tools, and best practices to maintain campaign effectiveness • Provide stakeholders with regular reports and actionable insights, highlighting performance improvements and recommendations • Manage and optimise advertising budgets to ensure cost efficiency and maximum ROI • Collaborate with brand and creative teams to develop engaging ad copy, product images, and videos for advertising campaigns • Collaborate with Amazon account management team to align Amazon advertising with commercial strategy and business objectives • Collaborate with in-house digital marketing and media team to align on overall marketing & media strategy and best practices. Coordinating with these teams on Amazon attribution and DSP where necessary, for full funnel marketing campaigns • Work closely with performance teams across the organisation to develop playbooks and build best practice Requirements • Minimum 3 years of proven experience in Amazon Advertising (AMS and DSP) and PPC campaign management. • Minimum 1 year of Amazon Account Management (seller and/or vendor central)is highly desirable • Strong analytical skills with the ability to interpret data and make strategic recommendations • Expertise in using Amazon Advertising Console (including Amazon Attribution & DSP), Seller Central (including Brand Analytics), and third-party PPC tools (e.g., Helium 10, Stackline) • Ability to manage multiple campaigns simultaneously and adapt to changing market conditions • Strong communication and teamwork skills to collaborate with cross-functional teams (brand, marketing, finance, sales, etc) • Presentation skills & stakeholder management skills - whilst giving presentations will not be essential to the day-to-day focus of job, the right candidate would need to present strategy & performance to senior management when necessary • Experience in eCommerce, retail, or digital marketing is a plus • Fluency in English (written and spoken). German, French, Italian or Spanish language skills beneficial but not essential Benefits • Opportunity to create, grow, and encourage • Apart from a competitive salary pack, there are lots of growth opportunities to meet your personal ambitions • Flexible schedule, hybrid model with the primary work place in the office, and life-work balance • Responsibility for exciting and challenging projects that have a direct, visible impact on our customers and the industry • Very positive work environment in a dynamic, international, and motivated team • Start-up spirit while being a part of the large international organization with strong values Karo Healthcare has a Diverse & Inclusive environment. We are looking for qualified candidates irrespective of gender, gender identity, sexual orientation, ethnicity, race, religion, national origin, disability or age.