Shamal Holding is a diversified investment firm that cultivates the extraordinary. Born in Dubai, we curate a unique portfolio of extraordinary investments, experiences and assets to generate meaningful outcomes. The investments we make are strategically chosen and thoughtfully nurtured, mirroring Dubai’s ambition, spirit and energy. As a global investor, asset owner and developer we utilise our resources, know-how and connections, to deliver long-term value, wherever we operate. As Shamal Holding continues to grow, we’re in search of an Assistant Manager - Digital Marketing. In this role you will support the Associate Director in executing the digital marketing strategy for Shamal Holding and its brands with a strong focus on performance optimisation, analytics and cross-channel coordination. This role will act as a key contributor in driving digital excellence across platforms, campaigns and customer journeys. The ideal candidate will combine hands-on execution with strategic thinking, ensuring that digital initiatives are insight-led, measurable and aligned with business goals. Digital Campaign Execution & Optimization • Support planning and execution of integrated digital campaigns across paid media, CRM, SEO and SEM. • Monitor campaign performance and proactively suggest optimizations to improve ROI and customer engagement. • Collaborate with agencies and internal teams to ensure timely delivery and alignment with brand and business objectives. Analytics & Reporting • Build and maintain dashboards to track campaign performance, funnel metrics and customer behaviour. • Translate data into actionable insights and present findings to senior stakeholders. • Ensure accuracy of tracking and data integrity across platforms. Platform & Martech Support • Assist in managing digital platforms (web, mobile, CRM) with a focus on UX and performance. • Support martech tool implementation and usage, ensuring platforms are leveraged effectively. • Coordinate with IT and vendors on platform enhancements and troubleshooting. Agency & Stakeholder Collaboration • Act as a day-to-day contact for digital media agencies, ensuring alignment and accountability. • Support cross-functional collaboration with brand, IT and agency teams to deliver cohesive digital experiences. Budget & Performance Tracking • Assist in managing digital budgets, ensuring efficient allocation and tracking of spend. • Monitor ROI and provide recommendations for budget reallocation based on performance. • A minimum of 5+ relevant years of experience. • Bachelor's degree in Marketing or relevant field. • Prior experience in a similar role agency or client side, as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media, and other digital channels. • Experience in data analysis and reporting. • Proven track record of scaling acquisition campaigns with a strong focus on ROl. • Good project management skills. For more information about Shamal, please visit our LinkedIn page https//www.linkedin.com/company/shamalholding/ Note Due to a high influx of profiles, only shortlisted candidates will be contacted.