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Abamerica Corp

Brand & Strategy Director (Part-Time or C-Level Growth Partner)

This role is for a Brand & Strategy Director, focusing on scaling a DTC brand through brand identity, Amazon listings, and e-commerce strategies. It offers part-time flexible hours, remote work, and requires experience in consumer products, Shopify, and influencer marketing.
🌎 Country
United States
🏝️ Location
Hybrid
📄 Contract
Part-time
🪜 Seniority
Director
💰 Range
Unknown
💱 Currency
$ USD
💸 Pay
Unknown
🗓️ Discovered
July 26, 2025
📍 Location detailed
San Diego, CA
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🧠 Skills
#Influencer Marketing #Shopify
Role description
🧠 About Us Abamerica Corp is a fast-growing, product-focused company designing, developing, and manufacturing everything in the USA. With over $12M in annual revenue and a strong Amazon foundation, we’re now expanding across direct-to-consumer, retail, and wholesale channels. Our in-house brands include consumer favorites across fragrance, lifestyle, and wellness categories, all built with quality, innovation, and speed. 🎯 About the Role We’re seeking a Brand & Strategy Director, or potential co-founder-level growth partner, to work directly with the founder. You’ll help define, scale, and lead our brand as we expand across platforms and markets. This role starts part-time with flexible hours and the potential to evolve into a full-time executive or equity position. 🌍 Location Remote/Flexible (USA or California preferred). Must be able to visit our San Diego warehouse, office, and factory as needed, especially during the startup phase. 🔧 What You’ll Do • Lead brand identity, storytelling, and product positioning across all platforms • Upgrade and manage our DTC website, social media, and influencer strategy • Rebuild and enforce brand guidelines for a premium, unified experience • Align Amazon listings with broader branding initiatives • Expand into new channels: retail, wholesale, private label, and partnerships • Collaborate directly with the founder on company-wide strategy • Join us on-site in San Diego for hands-on collaboration and creative execution ✅ What We’re Looking For • Experience building or scaling a DTC or consumer product brand • Strong foundation in brand strategy, marketing, and visual storytelling • Self-starter with an entrepreneurial mindset and startup hustle • Knowledge of Amazon, Shopify, influencer marketing, and eCommerce best practices • Able to travel to San Diego as needed • Open to evolving into an executive leadership or equity-holding role 🚀 Let’s Build Together We’re not just looking for someone to execute, we’re looking for someone to co-create. If you’re ready to leave your mark, shape a brand from the ground up, and grow with a team that values ownership and creativity, let’s talk.