We’re on the lookout for a BI Lead to own and shape our Business Intelligence capability across Buyagift and Red Letter Days. This is a brilliant opportunity to lead on defining our reporting frameworks, collaborate with teams across the business, and deliver dashboards that drive decision-making and data fluency. You'll work hands-on with SQL and Power BI, manage one direct report, and act as product owner for our BI tooling — all while raising the bar for data insight across the business. You'll be joining a team where you can make a real impact, helping shape how we use data to empower smarter decisions from product to marketing and beyond. Key Responsibilities: • Own the BI data insight function across Buyagift and Red Letter Days • Lead stakeholder engagement across Buying, Finance, Marketing, Operations, Product, and Trading • Define reporting architecture and develop automated reports and dashboards in SQL and Power BI • Act as product owner for Power BI and champion best practices • Drive data literacy through training, support, and collaboration • Work closely with the Data Engineering and Tech teams to ensure data platform alignment • Support ad hoc data extraction, modelling, and insights • Line manage a junior BI Analyst and occasionally oversee BI contractors About you: • Ideally 5+ years in analytics, BI, or data visualisation roles • Hands-on experience in ecommerce environments • Advanced SQL coding and Power BI skills • Confident stakeholder manager with experience defining requirements • Excellent communicator who can translate technical concepts for non-technical audiences • Strong attention to detail and structured in managing priorities • Experience with Adobe Analytics or Google Analytics (preferred) • Previous line management or retail experience is a plus Our Tech Environment: • SQL, DAX, M (Power Query) • SQL Server, Snowflake • Power BI • Data Warehousing & Modelling • Agile methodologies • Business-focused data analysis