Digital Marketing Manager – Beauty Industry Location: London (Hybrid) Salary: £45,000 – £55,000 Type: Full-time, Permanent Are you a creative and commercially driven Digital Marketing Manager with a passion for beauty? This is a fantastic opportunity to join a fast-growing beauty business that creates, markets, and distributes innovative beauty products loved by consumers worldwide. In this role, you’ll take ownership of the digital marketing strategy, lead multi-channel campaigns, and play a key role in building brand presence, growing engagement, and driving both D2C sales and retail success. You’ll also manage and mentor a Social Media Executive, while working closely with cross-functional teams to deliver impactful campaigns. What you’ll be doing • Lead the creation and execution of digital campaigns across Paid Social, Organic Social, Email, PPC, SEO, SMS, and Display. • Manage Meta Ads, Google Ads, and TikTok Ads campaigns, driving strong performance and ROI. • Own the digital marketing budget, ensuring spend is optimised for maximum impact. • Plan and deliver the digital campaign calendar, including exciting new product launches. • Develop engaging digital content that grows audiences and boosts engagement. • Ensure consistent brand messaging across all digital channels. • Collaborate with internal teams and external partners (influencers, agencies) to maximise results. • Monitor campaign performance, analyse ROI, and provide actionable insights. What we’re looking for • 5+ years’ experience in brand management or digital marketing, ideally within beauty, lifestyle, or consumer goods. • Hands-on experience with Meta Ads Manager, Google Ads, and email platforms (e.g. Klaviyo). • Strong commercial acumen with experience managing budgets and analysing performance. • Creative mindset with an eye for brand-building and innovation. • Excellent communication, leadership, and project management skills. • Knowledge of TikTok Shop and Amazon Seller Central is a bonus. • A genuine passion for beauty! About you You’re a creative and enthusiastic digital marketer who thrives in a fast-paced, evolving environment. You’re results-driven, detail-oriented, and excited to bring new ideas to the table. A natural collaborator, you’re adaptable, ambitious, and ready to help take beauty brands to the next level. How to Apply If you’re ready to make your mark in a dynamic beauty business, we’d love to hear from you! Apply today to find out more.