Job Description Grow your career at Cedars-Sinai! Cedars-Sinai Medical Center has been named to the Honor Roll in U.S. News & World Report's "Best Hospitals 2025-2026" rankings. When you join our team, you'll gain access to our groundbreaking biomedical research facilities and sophisticated medical education programs. We offer learning programs, tuition reimbursement and performance-improvement projects so you can achieve certifications and degrees while gaining the knowledge and experience needed to advance your career. We take pride in hiring the best, hard-working employees. Our dedicated doctors, nurses and staff reflect the culturally and ethnically diverse community we serve. They are proof of our dedication to creating a dynamic, inclusive environment that fuels innovation and the gold standard of patient care we strive for. What Will You Be Doing In This Role The Digital Optimization Specialist will be responsible for performing research and providing insights regarding the market, trends, competitors, potential and existing customers, and current campaigns. • Develop optimization strategies to improve marketing performance across digital channels including web and email. • Conduct user research to understand consumer behavior, preferences, and conversion barriers in marketing funnels. • Design and implement A/B tests for landing pages, email campaigns, and marketing touchpoints to improve conversion rates. • Create testing roadmaps focused on marketing optimization and user experience improvements. • Partner with web product team on data deep dives to help understand behavior, barriers, and motivations. • Collaborate with web product, web development, and design teams to implement optimization initiatives. • Work with the UX research team to gather customer insights that inform marketing strategy. • Present optimization findings and recommendations to marketing leadership and collaborators. • Analyze user behavior using tools like Adobe Customer Journey Analytics to inform test hypotheses. • Approved Remote States: Arizona, California, Colorado, Florida, Georgia, Minnesota, Nevada, Oregon, Texas • Qualifications Experience Requirements: Three (3) plus years of experience analyzing data, trending and forecasting. Experience in digital marketing, e-commerce, or SaaS marketing environments. Experience with Adobe Customer Journey Analytics. Educational Requirements High School Diploma/GED. Bachelor's degree in Marketing, Engineering, or Statistics. (preferred) Talentify helps candidates around the world to discover and stay focused on the jobs they want until they can complete a full application in the hiring company career page/ATS.