Job Description Grow your career at Cedars-Sinai! Cedars-Sinai Medical Center has been named to the Honor Roll in U.S. News & World Report’s “Best Hospitals 2025-2026” rankings. When you join our team, you’ll gain access to our groundbreaking biomedical research facilities and sophisticated medical education programs. We offer learning programs, tuition reimbursement and performance-improvement projects so you can achieve certifications and degrees while gaining the knowledge and experience needed to advance your career. We take pride in hiring the best, hard-working employees. Our dedicated doctors, nurses and staff reflect the culturally and ethnically diverse community we serve. They are proof of our dedication to creating a dynamic, inclusive environment that fuels innovation and the gold standard of patient care we strive for. What will you be doing in this role: The Digital Optimization Specialist will be responsible for performing research and providing insights regarding the market, trends, competitors, potential and existing customers, and current campaigns. • Develop optimization strategies to improve marketing performance across digital channels including web and email. • Conduct user research to understand consumer behavior, preferences, and conversion barriers in marketing funnels. • Design and implement A/B tests for landing pages, email campaigns, and marketing touchpoints to improve conversion rates. • Create testing roadmaps focused on marketing optimization and user experience improvements. • Partner with web product team on data deep dives to help understand behavior, barriers, and motivations. • Collaborate with web product, web development, and design teams to implement optimization initiatives. • Work with the UX research team to gather customer insights that inform marketing strategy. • Present optimization findings and recommendations to marketing leadership and collaborators. • Analyze user behavior using tools like Adobe Customer Journey Analytics to inform test hypotheses. • Approved Remote States: Arizona, California, Colorado, Florida, Georgia, Minnesota, Nevada, Oregon, Texas • Qualifications Experience Requirements: Three (3) plus years of experience analyzing data, trending and forecasting. Experience in digital marketing, e-commerce, or SaaS marketing environments. Experience with Adobe Customer Journey Analytics. Educational Requirements: High School Diploma/GED. Bachelor’s degree in Marketing, Engineering, or Statistics. (preferred) Req ID : 11169 Working Title : Digital Optimization Specialist - Remote Department : CSMC 8480073 Web Strategy Business Entity : Cedars-Sinai Medical Center Job Category : Marketing / Communications Job Specialty : Marketing Overtime Status : EXEMPT Primary Shift : Day Shift Duration : 8 hour Base Pay : $87,401.60 - $135,470.40