Lensa is a career site that helps job seekers find great jobs in the US. We are not a staffing firm or agency. Lensa does not hire directly for these jobs, but promotes jobs on LinkedIn on behalf of its direct clients, recruitment ad agencies, and marketing partners. Lensa partners with DirectEmployers to promote this job for Cedars-Sinai. Clicking "Apply Now" or "Read more" on Lensa redirects you to the job board/employer site. Any information collected there is subject to their terms and privacy notice. Job Description Grow your career at Cedars-Sinai! Cedars-Sinai Medical Center has been named to the Honor Roll in U.S. News & World Report’s “Best Hospitals 2025-2026” rankings . When you join our team, you’ll gain access to our groundbreaking biomedical research facilities and sophisticated medical education programs. We offer learning programs, tuition reimbursement and performance-improvement projects so you can achieve certifications and degrees while gaining the knowledge and experience needed to advance your career. We take pride in hiring the best, hard-working employees. Our dedicated doctors, nurses and staff reflect the culturally and ethnically diverse community we serve. They are proof of our dedication to creating a dynamic, inclusive environment that fuels innovation and the gold standard of patient care we strive for. What Will You Be Doing In This Role The Digital Optimization Specialist will be responsible for performing research and providing insights regarding the market, trends, competitors, potential and existing customers, and current campaigns. • Develop optimization strategies to improve marketing performance across digital channels including web and email. • Conduct user research to understand consumer behavior, preferences, and conversion barriers in marketing funnels. • Design and implement A/B tests for landing pages, email campaigns, and marketing touchpoints to improve conversion rates. • Create testing roadmaps focused on marketing optimization and user experience improvements. • Partner with web product team on data deep dives to help understand behavior, barriers, and motivations. • Collaborate with web product, web development, and design teams to implement optimization initiatives. • Work with the UX research team to gather customer insights that inform marketing strategy. • Present optimization findings and recommendations to marketing leadership and collaborators. • Analyze user behavior using tools like Adobe Customer Journey Analytics to inform test hypotheses. • Approved Remote States: Arizona, California, Colorado, Florida, Georgia, Minnesota, Nevada, Oregon, Texas • • • • • Qualifications Experience Requirements: Three (3) plus years of experience analyzing data, trending and forecasting. Experience in digital marketing, e-commerce, or SaaS marketing environments. Experience with Adobe Customer Journey Analytics. Educational Requirements High School Diploma/GED. Bachelor’s degree in Marketing, Engineering, or Statistics. (preferred) Req ID : 11169 Working Title : Digital Optimization Specialist - Remote Department : CSMC 8480073 Web Strategy Business Entity : Cedars-Sinai Medical Center Job Category : Marketing / Communications Job Specialty : Marketing Overtime Status : EXEMPT Primary Shift : Day Shift Duration : 8 hour Base Pay : $87,401.60 - $135,470.40 Cedars-Sinai is an EEO employer. Cedars-Sinai does not unlawfully discriminate on the basis of the race, religion, color, national origin, citizenship, ancestry, physical or mental disability, legally protected medical condition (cancer-related or genetic characteristics or any genetic information), marital status, sex, gender, sexual orientation, gender identity, gender expression, pregnancy, age (40 or older), military and/or veteran status or any other basis protected by federal or state law. If you have questions about this posting, please contact support@lensa.com