Location: Remote (Strong preference for candidates located in the Front Range of Colorado, ideally near Denver) Type: Full-Time Compensation: $160,000-$190,000 Reports To: COO About the Company Rocky Talkie launched in 2019 with its signature product, a backcountry radio made for climbers and skiers. Since then, we have launched multiple best-in-class products in the adventure sports industry. We are committed to making easy-to-use, high-performance products for the backcountry. Rocky Talkie has a rapidly growing base of happy customers in the USA and Canada. We design our products to help people in extreme conditions, and our radios have been adopted for use in a wide variety of outdoor activities and commercial applications. We have a small, passionate, and highly motivated team with a deep understanding of our customers. At Rocky Talkie, we’re driven by the belief that better communication in the backcountry can save lives. As part of this mission, we donate $2 per radio sold to search and rescue teams around the country, supporting those who help keep outdoor communities safe. About the Role Rocky Talkie is seeking a strategic leader to serve as our Director of Marketing & eCommerce. This is a critical executive role with full ownership over our direct-to-consumer (DTC) revenue, brand strategy, and digital experience.  You’ll set the vision for growth across performance marketing, retention, site experience, and content strategy with a hands-on approach. We’re a fast-growing outdoor brand with deep roots in the mountain community and a passionate customer base. We are looking for someone who will expand upon our informative, honest, and community-centered approach to marketing at Rocky Talkie, and help bring our products to new customers. You’ll guide and scale the marketing and ecommerce function with an entrepreneurial mindset, balancing big-picture thinking with day-to-day implementation. Key Areas of Ownership • Own and drive the entire DTC funnel, from traffic to conversion to retention • Lead brand growth with innovative, cross-channel marketing strategies that elevate visibility and engagement • Steward and evolve the Rocky Talkie brand as we grow and expand into new customer segments and geographic markets • Guide strategy and execution across performance and retention marketing, lifecycle, user experience, content, and storytelling • Oversee the ecommerce roadmap, managing Shopify and the integrated tech stack • Build, mentor, and scale a nimble team while collaborating cross-functionally across product, operations, and customer experience • Translate data into insights, and insights into action What We’re Looking For • A proven marketing and ecommerce leader with 8+ years of experience, including leadership roles in DTC brands • Deep expertise in growth marketing, retention, and ecommerce operations • Equally comfortable setting vision and executing - from building strategy decks to writing briefs to QA'ing a campaign launch • Analytical, creative, and customer-obsessed • Success working in fast-paced, resource-constrained environments • Passionate about the outdoors and excited by the opportunity to shape the future of an authentic backcountry brand