At Spoonflower (part of the Shutterfly family of brands) our mission is to inspire individuals to make, buy and sell unique products built around color and pattern. Our e-commerce website makes it possible for individuals to create, sell, and shop for unique fabrics, wallpaper, and home décor. Spoonflower’s global marketplace connects our customers to more than 1 million designs by independent artists from around the world. Role Description As an Ecommerce Specialist at Spoonflower, you will support the execution of our site strategy and optimization roadmap to ensure a seamless and engaging customer experience. This role is perfect for someone detail-oriented, analytical, and excited to roll up their sleeves to make an impact. You’ll work closely with the Ecommerce Manager and cross-functional partners in Merchandising, Marketing, Creative, UX, Product, and Engineering teams to implement site updates, monitor performance, and contribute to continuous testing and learning. Your work will directly support revenue growth, improve conversion rates, and enhance our customer journey. Key Responsibilities Site Execution & Merchandising • Support the implementation of site updates, including navigation, product features, landing pages, and global content changes. • Partner with Merchandising and Marketing teams to ensure campaigns, promotions, and new product launches are accurately represented onsite. • Conduct quality assurance (QA) on site changes to ensure accuracy and functionality across devices. Optimization & Testing • Assist in executing the ecommerce testing roadmap, setting up A/B or multivariate tests in collaboration with Marketing, Product, and UX. • Monitor and validate test variations to ensure correct set-up and functionality before launch. • Track test performance and provide initial readouts to inform ongoing optimizations. Performance Tracking & Analysis • Regularly monitor ecommerce funnel metrics (traffic, conversion, bounce rate, add to cart, checkout completion). • Compile weekly and monthly performance reports, highlighting key trends and opportunities. • Conduct ad-hoc analyses on site behavior, merchandising performance, and customer journeys to support data-driven decisions. Continuous Improvement & Support • Stay current on ecommerce best practices, CRO trends, and site merchandising tactics. • Proactively identify small-scale site improvements and collaborate with the Ecommerce Manager to prioritize execution. • Maintain documentation of testing, QA processes, and site changes to ensure knowledge continuity across the team. Experience • Experience in ecommerce, site merchandising, digital marketing, or web analytics. • Familiarity with web analytics tools (Adobe Analytics, Google Analytics, Heap, or similar). • Hands-on experience with ecommerce platforms and content management systems. • Exposure to A/B testing platforms (Optimizely, VWO, Google Optimize, etc.) • Basic knowledge of HTML, CSS, or JavaScript is a plus. Skills • Strong attention to detail with excellent organizational and project management skills. • Analytical mindset with the ability to interpret data and spot patterns. • Comfortable juggling multiple projects in a fast-paced environment. • Effective communicator who can collaborate across creative, technical, and business teams. • Passion for ecommerce, user experience, and data-driven optimization. Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it’s the right thing to do for our business and for our people. We welcome all applicants and evaluate them based on their qualifications, without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or other characteristic covered by law. Learn more about our commitment to Diversity, Equity, and Inclusion on our Career Site. This position will accept applications on an ongoing basis until filled. The compensation package for this role is based on multiple factors, such as job level, responsibilities, location, and candidate experience. The base pay ranges included below are specific to the locations listed, and may not be applicable to other locations. California : [$50,750-$72,000] Connecticut and New York: [$50,750-$66,000] Colorado, Illinois, Minnesota and Washington: [$50,750-$61,000] Nevada: [$47,750-$66,000] Maryland and New Jersey: [$54,750-$66,000] Hawaii : [$47,750 – $57,250] This position may be eligible for a bonus incentive, health benefits, a 401K program, and other employee perks. More details about our company benefits can be found at https://shutterflyinc.com/benefits/. This opportunity can be remote, but candidates must reside in a state in which Shutterfly is registered to do business. This includes all US states except District of Columbia, North Dakota, Mississippi, Rhode Island, Vermont, and Wyoming.