eCommerce Specialist- Hybrid - Atlanta This is a role within a collective of purpose-led beauty and wellness brands looking for a driven and highly organized eCommerce Specialist to oversee the daily operations, user experience, and performance of the direct-to-consumer websites. This is a key role within the digital team, responsible for maintaining seamless customer journeys, supporting ongoing campaigns, and driving measurable growth across multiple ecommerce storefronts. If you're passionate about site performance, user-centered design, and digital retail strategy, this is your opportunity to shape the online presence of some of the most beloved names in clean beauty. What You’ll Do Site Management & Merchandising • Manage the day-to-day operations of our ecommerce platforms (Shopify Plus), ensuring accuracy, consistency, and on-brand presentation across all sites. • Launch and maintain products, offers, and homepage content in line with promotional timelines and seasonal strategies. • Own site navigation, category structures, and content updates to support product discovery and engagement. • Work closely with creative and marketing teams to coordinate campaign rollouts and visual updates. User Experience & Optimization • Regularly test and enhance on-site flows, including product pages, search functionality, and mobile experiences. • Identify and fix UX issues, partnering with developers and external partners to roll out new features and enhancements. • Monitor speed, accessibility, and design consistency across devices. • Leverage customer insights and analytics tools to eliminate friction in the buyer journey. Performance Tracking • Track key ecommerce metrics including conversion rate, bounce rate, average order value, and on-site engagement. • Develop and execute A/B testing strategies to improve performance and user interaction. • Contribute to SEO improvements through structured content updates and technical optimization. • Stay informed on ecommerce tech, tools, and app integrations to maintain a competitive edge. Experience Required • Strong experience managing ecommerce operations within a D2C brand. • Strong knowledge of Shopify Plus (required) and familiarity with tools like Hotjar, GA4, Klaviyo, or equivalent. • Confident working with landing page builders and basic front-end adjustments (e.g., Figma, Shogun, Liquid, HTML/CSS a plus). • Strong attention to detail, organization, and an ability to juggle priorities across multiple brand sites. • Deep understanding of conversion-driven UX/UI principles and ecommerce best practices. Benefits -Health, Dental, Vision -401k Plan -Hybrid Work -Plus many more