A senior conversion rate optimization (CRO) specialist is required to support a newly established UK-based drop shipping company. The focus of this role is to analyze, refine, and optimize customer acquisition strategies with the goal of increasing conversions and driving revenue growth. This is a remote freelance project with strong potential for follow-up collaboration. Deliverables • Conduct a full audit of the company’s website and sales funnel to identify optimization opportunities • Develop data-driven strategies to improve site performance, user experience, and conversion rates • Implement A/B testing, multivariate testing, and performance tracking to validate improvements • Optimize landing pages, checkout processes, and product presentation for maximum engagement • Provide actionable insights on customer behavior and acquisition channels • Create a tailored CRO roadmap aligned with the company’s short- and long-term goals • Deliver a final report summarizing findings, optimizations, and recommended next steps Requirements • Extensive experience in conversion rate optimization, preferably within e-commerce and drop shipping • Strong understanding of digital marketing, customer acquisition, and revenue growth strategies • Proficiency with CRO tools such as Google Optimize, Optimizely, Hotjar, Crazy Egg, or similar platforms • Advanced knowledge of analytics tools (Google Analytics, GA4, or similar) to track and measure KPIs • Experience with UX/UI best practices, funnel design, and behavioral analysis • Ability to design and execute A/B tests and translate data into actionable outcomes • Excellent communication skills with the ability to present findings clearly • Availability for immediate freelance engagement with flexibility for future collaboration About Twine Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally. Our Mission Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.