Job OverviewWe are looking to hire a Freelance Performance Marketing Specialist with proven experience in running and optimizing Google Ads and Meta (Facebook/Instagram) Ads campaigns. The ideal candidate will have a minimum of 2 years' hands-on experience, and a strong track record of driving ROI through paid media. This is a project-based freelance role, with the potential for ongoing collaboration based on performance. Key Responsibilities: Plan, set up, and manage paid campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram) Conduct audience research and competitor analysis to refine targeting Write ad copy and work with creatives to design compelling ads Monitor daily performance, optimize campaigns, and manage budgets Track conversions, set up pixels, events, and remarketing funnels Provide weekly reports and actionable insights A/B test creatives, audiences, and landing pages (if applicable) Requirements Minimum 2 years of hands-on experience in performance marketing Proven results in managing lead generation / e-commerce campaigns Strong understanding of Google Ads, Meta Business Suite, and Google Analytics Experience with conversion tracking, pixel setup, and remarketing Ability to analyze campaign data and generate reports Up-to-date with latest trends in performance marketing Interested candidates can share their CV, work portfolio, and expected project fee at: Mail: hr@kashmik.com Or WhatsApp: 98751 69105 Job Type: Contract Application Question(s): Are you currently based in Ahmedabad and available to work on a freelance/project basis? Work Location: Remote