This job is posted for Great Many via Parallel Role Overview Great Many is seeking a versatile, driven marketing leader to build and scale our brand from the ground up. You will own end-to-end marketing strategy and execution, championing brand, growth, and go-to-market initiatives with full ownership. Collaborating directly with founders, you will position Great Many as the category-defining expert in hair growth by blending innovative marketing with authentic customer connection in a fast-paced, startup environment. Key Responsibilities • Develop and amplify Great Many’s brand as the definitive hair growth authority through compelling storytelling and emotional connection. • Create and lead impactful content, campaigns, and community-building initiatives that drive engagement, advocacy, and cultural relevance. • Design and optimize multi-channel customer acquisition and retention strategies, continuously improving conversion and lifetime value. • Own go-to-market strategies for new markets and services, tailoring authentic local activations and overseeing full launch execution. • Manage relationships with press, influencers, partners, and investors to enhance brand visibility and business growth. • Efficiently allocate and scale marketing budgets while deploying creative, data-informed growth tactics. Requirements • Proven track record driving significant growth at early-stage or high-growth companies, preferably within health, wellness, or beauty sectors. • Experienced marketing generalist adept at working cross-functionally and managing freelancers and agencies toward business goals. • Strong familiarity with marketing technology platforms such as Klaviyo and GA4 to extract and act on data insights. • Exceptional creative problem-solving skills with a bias for rapid experimentation and strategic agility. • Demonstrated ability to lead both high-level strategy and hands-on execution across diverse marketing disciplines. • Deep empathy and understanding of customer psychology, especially in sensitive areas like hair loss. • Excellent communication and interpersonal skills, with emotional intelligence to build alignment and inspire teams. • Entrepreneurial mindset with the autonomy, ownership mentality, and passion for building category-defining brands. Why This Role Is Unique • Direct partnership with founders and real ownership including equity and strategic influence. • Opportunity to shape a modern, science-backed hair growth studio blending hospitality with medical expertise. • Significant impact on helping customers address a deeply personal challenge with confidence. • Dynamic, fast-moving environment that values creativity, urgency, and cultural relevance. • Chance to build a lasting brand that will define and transform the hair care industry. Logistics • New York-based preferred with hybrid work flexibility. • Competitive full-time salary, health, dental & vision insurance, paid time off, and 401(k).