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Head of Marketing

This role is for a Head of Marketing with a focus on Direct to Consumer strategies in the equestrian sector. Requires 3 years of D2C marketing management experience and knowledge of equestrian consumer products. Salary negotiable around £70,000, based in North Devon.
🌎 Country
United Kingdom
🏝️ Location
Hybrid
📄 Contract
Full-time
🪜 Seniority
Director
💰 Range
70K – 85K
💱 Currency
£ GBP
💸 Pay
£70K (Yr.)
🗓️ Discovered
August 29, 2025
📍 Location detailed
United Kingdom
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🧠 Skills
#Unknown
Role description
Marketing Manager, salary is negotiable C.£70,000 Direct to Consumer specialist required to join in a newly created role. My client has grown this cottage business to a well recognised brand within the equestrian sector. They have created technical equestrian rider apparel and this is the sector where we are looking for their next hire. This is an opportunity to join one of the most innovative and fast growing businesses in the South West. This is a new role and therefore the person will need to be based in North Devon. A hybrid position where you need to be 3 days in the office. This is a pivotal role and once on board, you will be growing a team of experienced marketeers to join you. Responsibilities • Planning and implementing the marketing strategies • Managing a marketing budget and ROI • Overseeing brand & product marketing along with external digital communications across social platforms • Plan the videography and photography shoots • Developing POS, Event stands and brand literature ensuring the message is within the brand guidelines • Product research and development • Analyse campaign results • Research the competition and make recommendations to keep the brand in the lead • Able to work within the DTC, Retail stockists and brand ambassadors • The role is based in North Devon therefore you will need to be local. There are events nationally so flexibility to travel is a bonus. Experience • Minimum of 3 years D2C marketing management experience • You will have Equestrian sector knowledge. Ideally experience working with an equestrian consumer product. • You need to have worked within a consumer product marketing role • Delivering marketing strategies across digital channels • Research and development for new products • Able to lead and motivate a team of digital marketing and content creators. Being a family run business, they are looking for a Marketing Manager who is open to working within a blue sky thinking business. They are a growing business and offer you a rare opportunity where you can be creative, share ideas and continue to grow and develop this very special brand. Job Types: Full-time, Permanent Benefits: • Cycle to work scheme • Employee discount • Free parking • Life insurance • On-site parking • Paid volunteer time • Private medical insurance Schedule: • Monday to Friday Ability to commute/relocate: • Barnstaple EX31 1RR: reliably commute or plan to relocate before starting work (required) Experience: • D2C Marketing management: 3 years essential • Worked for an equestrian or pet brand essential • Digital marketing: 1 year (required) • Consumer/ retail product: 1 year (required) • Equestrian sector / product: 1 year (required) Work authorisation: • United Kingdom (required) Willingness to travel: • 50% (preferred) Work Location: Hybrid remote in Barnstaple EX31 1RR